충남대학교 외국학술지지원센터

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The Effects of Customer Relationship Management Practices and Multiple-Channels on Customer Loyalty in Financial Services

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상세정보
자료유형	학술지논문
논문명	The Effects of Customer Relationship Management Practices and Multiple-Channels on Customer Loyalty in Financial Services
저자명	Chen, J.-S.; Ching, K. H. R.
학술지명	ASIA PACIFIC MANAGEMENT REVIEW
ISSN	1029-3132
발행년도	2007
권호사항	Vol.12 no.NUMB3
발행처	unknown
페이지	171-180
언어	eng