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검색어[키워드 / 전체:Journal of consumer psychology]
총 207건 중 207건 출력
14/21 페이지 엑셀파일 출력

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유형		 서명 저자 발행처 원문제공시작년 수록
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131 저널기사 The role of computational ease on the decision to spend loyalty program points 미리보기
Kwong, J. Y.; Soman, D.; Ho, C. K. Elsevier Science B.V; Amsterdam 2011
132 저널기사 When are automatic social comparisons not automatic? The effect of cognitive systems on user imagery-based self-concept activation 미리보기
Forehand, M. R.; Perkins, A.; Reed II, A. Elsevier Science B.V; Amsterdam 2011
133 저널기사 Motivating consumer behavior by subliminal conditioning in the absence of basic needs: Striking even while the iron is cold 미리보기
Veltkamp, M.; Custers, R.; Aarts, H. Elsevier Science B.V; Amsterdam 2011
134 저널기사 Can including pros and cons increase the helpfulness and persuasiveness of online reviews? The interactive effects of ratings and arguments 미리보기
Schlosser, A. E. Elsevier Science B.V; Amsterdam 2011
135 저널기사 The contrasting effects of negative word of mouth in the post-consumption stage 미리보기
Chan, H.; Cui, S. Elsevier Science B.V; Amsterdam 2011
136 저널기사 Nonconscious effects of peculiar beliefs on consumer psychology and choice 미리보기
Kramer, T.; Block, L. Elsevier Science B.V; Amsterdam 2011
137 저널기사 The workings and limits of subliminal advertising: The role of habits 미리보기
Verwijmeren, T.; Karremans, J. C.; Stroebe, W.; Wigboldus, D. H. Elsevier Science B.V; Amsterdam 2011
138 저널기사 The role of faith in intuition, need for cognition and method of attitude formation in implicit-explicit brand attitude relationship strength 미리보기
Zimmerman, I.; Redker, C.; Gibson, B. Elsevier Science B.V; Amsterdam 2011
139 저널기사 Red Bull ''Gives You Wings'' for better or worse: A double-edged impact of brand exposure on consumer performance 미리보기
Brasel, S. A.; Gips, J. Elsevier Science B.V; Amsterdam 2011
140 저널기사 Review of the theoretical underpinnings of loyalty programs 미리보기
Henderson, C. M.; Beck, J. T.; Palmatier, R. W. Elsevier Science B.V; Amsterdam 2011
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