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21 저널기사 Children's response to sales promotions and their impact on purchase behavior 미리보기
Boland, W. A.; Connell, P. M.; Erickson, L. M. Elsevier Science B.V; Amsterdam 2012
22 저널기사 How does celebrity meaning transfer? Investigating the process of meaning transfer with celebrity affiliates and mature brands 미리보기
Miller, F. M.; Allen, C. T. Elsevier Science B.V; Amsterdam 2012
23 저널기사 Brands on the brain: Do consumers use declarative information or experienced emotions to evaluate brands? 미리보기
Esch, F. R.; Moll, T.; Schmitt, B.; Elger, C. E.; Neuhaus, C.; Weber, B. Elsevier Science B.V; Amsterdam 2012
24 저널기사 Journal of Consumer Psychology celebrates its 20th Anniversary 미리보기
unknown Elsevier Science B.V; Amsterdam 2012
25 저널기사 Erratum to ''Why brands should fear fearful consumers: How attachment style predicts retaliation'' [J. Consum. Psychol. 22 (2012) 289-298] 미리보기
Johnson, A. R.; Whelan, J.; Thomson, M. Elsevier Science B.V; Amsterdam 2012
26 저널기사 Bridging the gap between joint and individual decisions: Deconstructing preferences in relationships 미리보기
Gorlin, M.; Dhar, R. Elsevier Science B.V; Amsterdam 2012
27 저널기사 The dynamics of consumer behavior: A goal systemic perspective 미리보기
Kopetz, C. E.; Kruglanski, A. W.; Arens, Z. G.; Etkin, J.; Johnson, H. M. Elsevier Science B.V; Amsterdam 2012
28 저널기사 How we relate to brands: Psychological and neurophysiological insights into consumer-brand relationships 미리보기
Reimann, M.; Castano, R.; Zaichkowsky, J.; Bechara, A. Elsevier Science B.V; Amsterdam 2012
29 저널기사 Multiple endorsers and multiple endorsements: The influence of message repetition, source congruence and involvement on brand attitudes 미리보기
Rice, D. H.; Kelting, K.; Lutz, R. J. Elsevier Science B.V; Amsterdam 2012
30 저널기사 The effect of question wording on consumers' reported inflation expectations 미리보기
Bruine de Bruin, W.; van der Klaauw, W.; Topa, G.; Downs, J. S.; Fischhoff, B.; Armantier, O. Elsevier Science B.V., Amsterdam. 2012
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