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81 저널기사 Power and consumer behavior: How power shapes who and what consumers value 미리보기
Rucker, D. D.; Galinsky, A. D.; Dubois, D. Elsevier Science B.V; Amsterdam 2012
82 저널기사 Two types of attractive research: Cute research and beautiful research 미리보기
Park, C. W. Elsevier Science B.V; Amsterdam 2012
83 저널기사 Announcement of a Special Issue in Journal of Consumer Psychology on: ''Sensory perception, embodiment, and grounded cognition: Implications for consumer behavior'' 미리보기
Krishna, A.; Schwarz, N. Elsevier Science B.V; Amsterdam 2012
84 저널기사 When consumers care about being treated fairly: The interaction of relationship norms and fairness norms 미리보기
Aggarwal, P.; Larrick, R. P. Elsevier Science B.V; Amsterdam 2012
85 저널기사 The effects of self-brand connections on responses to brand failure: A new look at the consumer-brand relationship 미리보기
Cheng, S. Y.; White, T. B.; Chaplin, L. N. Elsevier Science B.V; Amsterdam 2012
86 저널기사 Understanding the richness of brand relationships: Research dialogue on brands as intentional agents 미리보기
Keller, K. L. Elsevier Science B.V; Amsterdam 2012
87 저널기사 Integrating neurophysiological and psychological approaches: Towards an advancement of brand insights 미리보기
Shiv, B.; Yoon, C. Elsevier Science B.V; Amsterdam 2012
88 저널기사 Calories, beauty, and ovulation: The effects of the menstrual cycle on food and appearance-related consumption 미리보기
Saad, G.; Stenstrom, E. Elsevier Science B.V; Amsterdam 2012
89 저널기사 New scanner data for brand marketers: How neuroscience can help better understand differences in brand preferences 미리보기
Venkatraman, V.; Clithero, J. A.; Fitzsimons, G. J.; Huettel, S. A. Elsevier Science B.V; Amsterdam 2012
90 저널기사 ''Brands as Intentional Agents'': Questions and extensions 미리보기
MacInnis, D. J. Elsevier Science B.V; Amsterdam 2012
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