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1 저널기사 QUICK TAKES Notes on business model innovation as a competitive tool, the kind of IT projects that should get higher priority, what it takes to meet the evolving needs of customers, the trouble with a project-by-project approach to partnership in emerging markets - plus other observations and ideas in this issue 미리보기
unknown Sloan Management Review Association, MIT Sloan School of Management 2012
2 저널기사 Inside the World of the Project Baron 미리보기
Gann, D.; Salter, A.; Dodgson, M.; Phillips, N. Sloan Management Review Association, MIT Sloan School of Management 2012
3 저널기사 ARE CEOS GETTING THE BEST FROM CORPORATE FUNCTIONS? At too many large companies, corporate functions like HR and IT don't get enough strategic direction from the CEO. Four basic steps can help 미리보기
Campbell, A.; Kunisch, S.; Muller-Stewens, G. Sloan Management Review Association, MIT Sloan School of Management 2012
4 저널기사 Uncommon Sense: How to Turn Distinctive Beliefs Into Action It's widely recognized that a company's leadership, culture and core competencies can be important to its success. But another, often overlooked, critical source of differentiation is the company's beliefs 미리보기
Goddard, J.; Birkinshaw, J.; Eccles, T. Sloan Management Review Association, MIT Sloan School of Management 2012
5 저널기사 Mobilizing for Growth in Emerging Markets 미리보기
Radjou, N.; Prabhu, J. Sloan Management Review Association, MIT Sloan School of Management 2012
6 저널기사 LEARNING HOW TO GROW GLOBALLY Faced with the need to educate themselves quickly about a foreign market, companies employ a variety of approaches to learning. New research offers insights into choosing the best approach for your circumstances 미리보기
Bingham, C.; Davis, J. Sloan Management Review Association, MIT Sloan School of Management 2012
7 저널기사 Sustainability Nears a Tipping Point 미리보기
Kiron, D.; Kruschwitz, N.; Haanaes, K.; Von Streng Velken, I. Sloan Management Review Association, MIT Sloan School of Management 2012
8 저널기사 THE ROLE OF THE CHIEF STRATEGY OFFICER 미리보기
Powell, T.H.; Angwin, D.N. Sloan Management Review Association, MIT Sloan School of Management 2012
9 저널기사 THE IMPACT OF IT INVESTMENTS ON PROFITS Recent research finds that investments companies make in information technology increase profitability more than investments in advertising or R&D do 미리보기
Mithas, S.; Tafti, A.; Bardhan, I.; Goh, J.M. Sloan Management Review Association, MIT Sloan School of Management 2012
10 저널기사 Building Effective Business Relationships in China 미리보기
Chua, R.Y.J. Sloan Management Review Association, MIT Sloan School of Management 2012
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