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No	서명	저자	발행처	원문제공시작년
1	To Bargain or Not to Bargain: The Role of Fixed Costs in Price Negotiations	Jindal, Pranav; Newberry, Peter	American Marketing Association]	2018

2	The Impact of Nutrition Label Regulation on Firm Marketing Action and Performance in China	Zou, Peng; Li, Yixin; Liu, Yan	American Marketing Association	2018

3	Remedying Food Policy Invisibility with Spatial Intersectionality: A Case Study in the Detroit Metropolitan Area	Jang, Seongsoo; Kim, Jinwon	American Marketing Association	2018

4	Effects of Perceived Scarcity on Financial Decision Making	Cook, Laurel Aynne; Sadeghein, Raika	American Marketing Association	2018

5	Looking to the Future: The Evolving Marketing and Public Policy Community	Wiener, Joshua L.; Ellen, Pam Scholder; Burton, Scot	American Marketing Association	2018

6	The Ecological Impact of Anticonsumption Lifestyles and Environmental Concern	Kropfeld, Maren Ingrid; Nepomuceno, Marcelo Vinhal; Dantas, Danilo C.	American Marketing Association	2018

7	Corporate Board Interlocks and New Product Introductions	Srinivasan, Raji; Wuyts, Stefan; Mallapragada, Girish	American Marketing Association	2018

8	Design Crowdsourcing: The Impact on New Product Performance of Sourcing Design Solutions from the ``Crowd''	Allen, B. J.; Chandrasekaran, Deepa; Basuroy, Suman	American Marketing Association	2018

9	How Liberals and Conservatives Respond to Equality-Based and Proportionality-Based Rewards in Charity Advertising	Lee, Younghwa; Yoon, Sukki; Lee, Young Woo; Royne, Marla B.	American Marketing Association	2018

10	Lateral Exchange Markets: How Social Platforms Operate in a Networked Economy	Perren, Rebeca; Kozinets, Robert V.	American Marketing Association	2018

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