| 11 |
|
Reacquiring Consumer Waste: Treasure in Our Trash?
|
Brosius, N.; Fernandez, K.V.; Cherrier, H.
|
American Marketing Association
|
2013
|
|
|
|
| 12 |
|
Passive and Active Opportunism in Interorganizational Exchange
|
Seggie, S.H.; Griffith, D.A.; Jap, S.D.
|
American Marketing Association
|
2013
|
|
|
|
| 13 |
|
Close Encounter with the Hard Discounter: A Multiple-Store Shopping Perspective on the Impact of Local Hard-Discounter Entry
|
Vroegrijk, M.; Gijsbrechts, E.; Campo, K.
|
American Marketing Association]
|
2013
|
|
|
|
| 14 |
|
Designing Social Interventions to Improve Newcomer Adjustment: Insights from the Indian Sex Worker Community
|
Umashankar, N.; Srinivasan, R.
|
American Marketing Association
|
2013
|
|
|
|
| 15 |
|
Low Prices Are Just the Beginning: Price Image in Retail Management
|
Hamilton, R.; Chernev, A.
|
American Marketing Association
|
2013
|
|
|
|
| 16 |
|
Does Knowledge Base Compatibility Help or Hurt Knowledge Sharing Between Suppliers in Coopetition? The Role of Customer Participation
|
Ho, H.; Ganesan, S.
|
American Marketing Association
|
2013
|
|
|
|
| 17 |
|
Marketing Channels in Foreign Markets: Control Mechanisms and the Moderating Role of Multinational Corporation Headquarters-Subsidiary Relationship
|
Grewal, R.; Kumar, A.; Mallapragada, G.; Saini, A.
|
American Marketing Association]
|
2013
|
|
|
|
| 18 |
|
Policy and Research Related to Consumer Rebates: A Comprehensive Review
|
Pechmann, C.; Silk, T.
|
American Marketing Association
|
2013
|
|
|
|
| 19 |
|
Comparing the Relative Effectiveness of Advertising Channels: A Case Study of a Multimedia Blitz Campaign
|
Danaher, P.J.; Dagger, T.S.
|
American Marketing Association]
|
2013
|
|
|
|
| 20 |
|
How Time Horizon Perceptions and Relationship Deficits Affect Impulsive Consumption
|
Sinha, J.; Wang, J.
|
American Marketing Association]
|
2013
|
|
|
|
