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SSCI and its impact factors: a "prisoner's dilemma"?
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Svensson, G.
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Emerald Group Publishing Limited
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2010
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Internal-market orientation: a misconceived aspect of marketing theory
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Gounaris, S.; Vassilikopoulou, A.; Chatzipanagiotou, K. C.
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Emerald Group Publishing Limited
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2010
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| 133 |
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Corporate identity as an enabler and constraint on the pursuit of corporate objectives
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Leitch, S.; Davenport, S.
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Emerald Group Publishing Limited
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2011
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| 134 |
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"Doing the duck": negotiating the resistant-consumer identity
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Fernandez, K. V.; Brittain, A. J.; Bennett, S. D.
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Emerald Group Publishing Limited
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2011
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| 135 |
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The role of mixed emotions in consumer behaviour: Investigating ambivalence in consumers' experiences of approach-avoidance conflicts in online and offline settings
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Penz, E.; Hogg, M. K.
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Emerald Group Publishing Limited
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2011
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| 136 |
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Consumer responses to brand extensions: a comprehensive model
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Martinez, E.; Pina, J. M.
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Emerald Group Publishing Limited
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2010
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| 137 |
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Gender differences in supermarket choice: An expositional analysis in the presence of ignorance using CaRBS
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Beynon, M. J.; Moutinho, L.; Veloutsou, C.
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Emerald Group Publishing Limited
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2010
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| 138 |
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Theoretical lenses and domain definitions in innovation research
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Harmancioglu, N.; Droge, C.; Calantone, R. J.
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Emerald Group Publishing Limited
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2009
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| 139 |
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Managing i-branding to create brand equity
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Simmons, G.; Thomas, B.; Truong, Y.
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Emerald Group Publishing Limited
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2010
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| 140 |
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The effect of consumer confusion proneness on word of mouth, trust, and customer satisfaction
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Walsh, G.; Mitchell, V. W.
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Emerald Group Publishing Limited
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2010
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