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``Mere Measurement Plus'': How Solicitation of Open-Ended Positive Feedback Influences Customer Purchase Behavior / Bone, Sterling A.; Lemon, Katherine N.; Voorhees, Clay M.; Liljenquist, Katie A.; Fombelle, Paul W.; Detienne, Kristen Bell; Money, R. Bruce / American Marketing Association] / JMR, Journal of marketing research / 156-170 / 2017
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