충남대학교 외국학술지지원센터

글로벌메뉴

Context into text into context: marketing practice into theory; marketing theory into practice

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상세정보
자료유형	학술지논문
논문명	Context into text into context: marketing practice into theory; marketing theory into practice
저자명	Terry Smith;Tom Williams;Sid Lowe;Michel Rod;Ki-Soon Hwang
학술지명	Marketing Intelligence & Planning
ISSN	0263-4503
권호사항	2015; VOL 33; NO 7
발행처	Emerald Group Publishing Limited
페이지	1027-1046