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Do switching barriers in the retail banking industry influence bank customers in different age groups differently?

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상세정보
자료유형	학술지논문
논문명	Do switching barriers in the retail banking industry influence bank customers in different age groups differently?
저자명	Tesfom, G.; Birch, N. J.
학술지명	The Journal of services marketing
ISSN	0887-6045
발행년도	2011
권호사항	Vol.25 no.5
발행처	Emerald Group Publishing Limited
페이지	371-380
언어	eng