충남대학교 외국학술지지원센터

글로벌메뉴

An exploratory study of factors associated with customer perceptions of paying above and below market prices

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상세정보
자료유형	학술지논문
논문명	An exploratory study of factors associated with customer perceptions of paying above and below market prices
저자명	Fink, R.C.; Hatten, K.J.; James, W.L.
학술지명	INTERNATIONAL JOURNAL OF REVENUE MANAGEMENT
ISSN	1474-7332
발행년도	2010
권호사항	Vol.4 no.1
발행처	INDERSCIENCE ENTERPRISES
페이지	69-91
언어	eng