충남대학교 외국학술지지원센터

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Ethics and Social Responsibility in Marketing: An Examination of the Ethical Evaluation of Advertising Strategies

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자료유형	학술지논문
논문명	Ethics and Social Responsibility in Marketing: An Examination of the Ethical Evaluation of Advertising Strategies
저자명	Nwachukwu, S. L. S.
학술지명	Journal of business research
ISSN	0148-2963
발행년도	1997
권호사항	Vol.39 no.2
발행처	ELSEVIER SCIENCE PUBLISHING CO INC
페이지	107-118