충남대학교 외국학술지지원센터

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Determinants of product quality perceptions and their application to marketing standardisation: The case of the automobile in Kazakhstan

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상세정보
자료유형	학술지논문
논문명	Determinants of product quality perceptions and their application to marketing standardisation: The case of the automobile in Kazakhstan
저자명	Lee, J. W.; Tai, S. W.
학술지명	INTERNATIONAL JOURNAL OF EMERGING MARKETS
ISSN	1746-8809
발행년도	2009
권호사항	Vol.4 no.2
발행처	MCB
페이지	119-136
언어	eng