충남대학교외국학술지지원센터

글로벌메뉴

  • HOME
  • sitemap

주메뉴

저장/메일/인쇄

  • |Home >
  • 저장/메일/인쇄

검색간략리스트

저널기사
When the going gets tough, ads become straightforward but multi-appealed: The influence of the recession on financial services advertising appeals / Ahn, H.; Song, Y. A.; Sung, Y. / Palgrave Macmillan / JOURNAL OF FINANCIAL SERVICES MARKETING / 230-243 / 2012
항목 :
이메일 : 제목 :

하단메뉴