충남대학교외국학술지지원센터

글로벌메뉴

  • HOME
  • sitemap

주메뉴

저장/메일/인쇄

  • |Home >
  • 저장/메일/인쇄

검색간략리스트

저널기사
Creating an effective code-switched ad for monolinguals: the influence of brand origin and foreign language familiarity / Lin, Ying-Ching; Wang, Kai-Yu; Hsieh, Jun-Yi / World advertising research center / International journal of advertising : The quarterly review of marketing communications / 613-631 / 2017
항목 :
이메일 : 제목 :

하단메뉴