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Merely Being with You Increases My Attention to Luxury Products: Using EEG to Understand Consumers' Emotional Experience with Luxury Branded Products / Pozharliev, Rumen; Verbeke, Willem J. M. I.; van Strien, Jan W.; Bagozzi, Richard P. / American Marketing Association] / JMR, Journal of marketing research / 546-558 / 2015
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