충남대학교외국학술지지원센터

글로벌메뉴

  • HOME
  • sitemap

주메뉴

저장/메일/인쇄

  • |Home >
  • 저장/메일/인쇄

검색간략리스트

저널기사
The Role of Paid, Earned, and Owned Media in Building Entertainment Brands: Reminding, Informing, and Enhancing Enjoyment / Lovett, Mitchell J.; Staelin, Richard / Institute for operations research and the managemet sciences(INFORMS) / Marketing science : the marketing journal of TIMS/ORSA / 142-157 / 2016
항목 :
이메일 : 제목 :

하단메뉴