충남대학교외국학술지지원센터

글로벌메뉴

  • HOME
  • sitemap

주메뉴

저장/메일/인쇄

  • |Home >
  • 저장/메일/인쇄

검색간략리스트

저널기사
Beware, an underdog may bite: literature review and brand management framework in the context of underdog brands / Holger J. Schmidt ; Pieter Steenkamp / Henry Stewart Publications / The journal of brand management : an international journal / 85-110 / 2022
항목 :
이메일 : 제목 :

하단메뉴