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Consumer attitude and purchase intention toward green energy brands: The roles of psychological benefits and environmental concern
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Hartmann, P.; Apaolaza-Ibanez, V.
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Elsevier Science B.V., Amsterdam.
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2012
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2 |
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Brands as relationship partners: Warmth, competence, and in-between
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Fournier, S.; Alvarez, C.
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Elsevier Science B.V; Amsterdam
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2012
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3 |
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Lifecycle effects on consumer financial product portfolios in South Africa: An exploratory analysis of four ethnic groups
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Ngwenya, M. A.; Paas, L. J.
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Elsevier Science B.V., Amsterdam.
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2012
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4 |
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The development, validation, and implications of a measure of consumer competitive arousal (CCAr)
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Nichols, B. S.
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Elsevier Science B.V., Amsterdam.
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2012
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5 |
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Branding the brain: A critical review and outlook
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Plassmann, H.; Ramsoy, T. Z.; Milosavljevic, M.
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Elsevier Science B.V; Amsterdam
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2012
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6 |
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Making probability judgments of future product failures: The role of mental unpacking
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Biswas, D.; Keller, L. R.; Burman, B.
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Elsevier Science B.V; Amsterdam
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2012
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7 |
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Children's response to sales promotions and their impact on purchase behavior
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Boland, W. A.; Connell, P. M.; Erickson, L. M.
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Elsevier Science B.V; Amsterdam
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2012
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8 |
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How does celebrity meaning transfer? Investigating the process of meaning transfer with celebrity affiliates and mature brands
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Miller, F. M.; Allen, C. T.
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Elsevier Science B.V; Amsterdam
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2012
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9 |
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Brands on the brain: Do consumers use declarative information or experienced emotions to evaluate brands?
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Esch, F. R.; Moll, T.; Schmitt, B.; Elger, C. E.; Neuhaus, C.; Weber, B.
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Elsevier Science B.V; Amsterdam
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2012
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10 |
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Journal of Consumer Psychology celebrates its 20th Anniversary
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unknown
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Elsevier Science B.V; Amsterdam
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2012
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