71 |
|
Factors Influencing New Product Success and Failure in Small Entrepreneurial High-Technology Electronics Firms
|
Chee Meng Yap
|
ELSEVIER SCIENCE PUBLISHING CO INC
|
1994
|
|
|
72 |
|
A Brownian Motion Model for Technology Transfer: Application to a Machine Maintenance Expert System
|
Padmanabhan, V.
|
ELSEVIER SCIENCE PUBLISHING CO INC
|
1994
|
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|
73 |
|
The Marketing Concept and New High-Tech Products: Is There a Fit?
|
Cahill, D. J.
|
ELSEVIER SCIENCE PUBLISHING CO INC
|
1994
|
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|
74 |
|
Product Replacement: Strategies for Simultaneous Product Deletion and Launch
|
Saunders, J.
|
ELSEVIER SCIENCE PUBLISHING CO INC
|
1994
|
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|
75 |
|
The Impact of Product Aesthetics on the Evaluation of Industrial Products
|
Yamamoto, M.
|
ELSEVIER SCIENCE PUBLISHING CO INC
|
1994
|
|
|
76 |
|
Strategies for Linking Vertical Cooperative R&D to Commercialization in Korea
|
Lee, C.
|
ELSEVIER SCIENCE PUBLISHING CO INC
|
1994
|
|
|
77 |
|
Determinants of Timeliness in Product Development
|
Cooper, R. G.
|
ELSEVIER SCIENCE PUBLISHING CO INC
|
1994
|
|
|
78 |
|
What Distinguishes the Top Performing New Products in Financial Services
|
Cooper, R. G.
|
ELSEVIER SCIENCE PUBLISHING CO INC
|
1994
|
|
|
79 |
|
The Dimensions of Industrial New Product Success and Failure in State Enterprises in the People's Republic of China
|
Song, X. M.
|
ELSEVIER SCIENCE PUBLISHING CO INC
|
1994
|
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|
80 |
|
Executives' Attitudes Toward Consumerism and Marketing: An Exploration of Theoretical and Empirical Linkages in an Industrializing Country
|
Rajan Varadarajan, P.
|
ELSEVIER SCIENCE PUBLISHING CO INC
|
1994
|
|
|