1 |
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How Motivation Moderates the Effects of Emotions on the Duration of Consumption
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Holbrook, M. B.
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ELSEVIER SCIENCE PUBLISHING CO INC
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1998
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2 |
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Critical Development Activities for Really New versus Incremental Products
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Michael Song, X.
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ELSEVIER SCIENCE PUBLISHING CO INC
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1998
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3 |
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The Role of Affect in Marketing
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Erevelles, S.
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ELSEVIER SCIENCE PUBLISHING CO INC
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1998
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4 |
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Convergent, Contrasting, and Country-Specific Attitudes toward Television Advertising in Germany and the United States
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Witkowski, T. H.
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ELSEVIER SCIENCE PUBLISHING CO INC
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1998
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5 |
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A Causal Analysis of Means-End Hierarchies in a Cross-Cultural Context: Methodological Refinements
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Valette-Florence, P.
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ELSEVIER SCIENCE PUBLISHING CO INC
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1998
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6 |
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Consumer Affective Reactions to Product Problems When the Timing of Warranty Expiration Varies
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Lassar, W. M.
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ELSEVIER SCIENCE PUBLISHING CO INC
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1998
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7 |
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Multiple Time Series Analysis of Competitive Marketing Behavior
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Takada, H.
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ELSEVIER SCIENCE PUBLISHING CO INC
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1998
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8 |
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A Longitudinal Study of the Stability of Consumer Expectations of Services
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Clow, K. E.
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ELSEVIER SCIENCE PUBLISHING CO INC
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1998
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9 |
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Does Involvement Moderate Time-Dependent Biases in Consumer Multiattribute Judgment?
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Mazursky, D.
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ELSEVIER SCIENCE PUBLISHING CO INC
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1998
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10 |
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Effects of Cultural Context on the Antecedents, Correlates, and Consequences of Organizational Commitment: A Study of Russian Workers
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Buchko, A. A.
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ELSEVIER SCIENCE PUBLISHING CO INC
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1998
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