11 |
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When Should Consumers and Managers Trust Their Intuition?
|
Kardes, F. R.
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Lawrence Erlbaum Associates, Inc.
|
2006
|
|
|
12 |
|
When Brand Attitudes Affect the Customer Satisfaction-Loyalty Relation: The Moderating Role of Product Involvement
|
Suh, J. C.; Yi, Y.
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Lawrence Erlbaum Associates, Inc.
|
2006
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|
|
13 |
|
1=2: When a Singular Experience Leads
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Honea, H.; Morales, A. C.; Fitzsimons, G. J.
|
Lawrence Erlbaum Associates, Inc.
|
2006
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|
14 |
|
EDITORIAL NOTE
|
Wyer, Jr., R. S.; Shavitt, S.
|
Lawrence Erlbaum Associates, Inc.
|
2006
|
|
|
15 |
|
Putting Your Best Face Forward: The Impact of Customer Mood on Salesperson Evaluation
|
Puccinelli, N. M.
|
Lawrence Erlbaum Associates, Inc.
|
2006
|
|
|
16 |
|
Reflective and Impulsive Determinants of Consumer Behavior
|
Strack, F.; Werth, L.; Deutsch, R.
|
Lawrence Erlbaum Associates, Inc.
|
2006
|
|
|
17 |
|
Self-Regulatory Resources Power the Reflective System: Evidence From Five Domains
|
Vohs, K. D.
|
Lawrence Erlbaum Associates, Inc.
|
2006
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|
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18 |
|
The Spacing Effect: Enhancing Memory for Repeated Marketing Stimuli
|
Noel, H.
|
Lawrence Erlbaum Associates, Inc.
|
2006
|
|
|
19 |
|
Malleable Mental Accounting: The Effect of Flexibility on the Justification of Attractive Spending and Consumption Decisions
|
Cheema, A.; Soman, D.
|
Lawrence Erlbaum Associates, Inc.
|
2006
|
|
|
20 |
|
Effects of Culture, Gender, and Moral Obligations on Responses to Charity Advertising Across Masculine and Feminine Cultures
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Nelson, M. R.; Brunel, F. F.; Supphellen, M.; Manchanda, R. V.
|
Lawrence Erlbaum Associates, Inc.
|
2006
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|
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