LDR | | 01068namuu2200313 a 4500 |
001 | | 000000801656 |
005 | | 20111011141652 |
008 | | 100212s2010 njua b 001 0 eng d |
010 | |
▼a 2010003828 |
015 | |
▼a GBB049471
▼2 bnb |
020 | |
▼a 9780470575420 (cloth/website):
▼c US$44.95 |
020 | |
▼a 0470575425 (cloth/website) |
040 | |
▼a DLC
▼c DLC
▼d BTCTA
▼d YDXCP
▼d UKM
▼d C#P
▼d BWX
▼d CDX
▼d DLC
▼d 225009 |
042 | |
▼a pcc |
050 | 00 |
▼a HF5415.15
▼b .C46 2010 |
082 | 00 |
▼a 658.8/27
▼2 22 |
090 | |
▼a 346.048
▼b 010j |
093 | 0 |
▼a 1206548
▼x 법학 |
100 | 1 |
▼a Chasser, Anne H. |
245 | 10 |
▼a Brand rewired:
▼b connecting intellectual property, branding, and creativity strategy/
▼c Anne H. Chasser, Jennifer C. Wolfe. |
260 | |
▼a Hoboken, N.J.:
▼b Wiley,
▼c c2010. |
300 | |
▼a xvi, 224 p.:
▼b ill.;
▼c 24 cm. |
504 | |
▼a Includes bibliographical references and index. |
650 | 0 |
▼a Product management. |
650 | 0 |
▼a Branding (Marketing) |
650 | 0 |
▼a Intellectual property. |
650 | 0 |
▼a Strategic planning. |
700 | 1 |
▼a Wolfe, Jennifer C. |
990 | |
▼a 신정선
▼b 신정선 |