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유형		 서명 저자 발행처 원문제공시작년 수록
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21 저널기사 Advertising Creativity: The Role of Divergence Versus Meaningfulness 미리보기
Lehnert, Kevin; Till, Brian D.; Ospina, José Miguel M.E. Sharpe 2014
22 저널기사 Advertising in a Media Multitasking Era: Considerations and Future Directions 미리보기
Duff, Brittany R.L.; Segijn, Claire M. M.E. Sharpe 2019
23 저널기사 Advertising in Asia: Theories and Implications for Practice 미리보기
Chang, Chingching; Lee, Wei-Na; Liu-Thompkins, Yuping M.E. Sharpe 2019
24 저널기사 Advertising-Induced Embarrassment 미리보기
Puntoni, Stefano; de Hooge, Ilona E.; Verbeke, Willem J. M. I. M.E. Sharpe 2015
25 저널기사 Advertising Professionals’ Perceptions of the Impact of Gender Portrayals on Men and Women: A Question of Ethics? 미리보기
Tuncay Zayer, Linda; Coleman, Catherine A. M.E. Sharpe 2015
26 저널기사 Advertising Research in the Post-WTO Decade in China Meeting the Internationalization Challenge 미리보기
Hung, K.; Tse, C.H.; Cheng, S.Y.Y. M.E. Sharpe 2012
27 저널기사 Advertising Spending Efficiency Among Top U.S. Advertisers from 1985 to 2012: Overspending or Smart Managing? 미리보기
Cheong, Yunjae; de Gregorio, Federico; Kim, Kihan M.E. Sharpe 2014
28 저널기사 A Few Circumstances and Opinions Regarding the Further Stabilization of Ethnic Border Regions 미리보기
unknown M. E. Sharpe] 2012
29 저널기사 African American Consumers' Evaluations of Ethnically Primed Advertisements 미리보기
Zúñiga, Miguel A. M.E. Sharpe 2016
30 저널기사 Alleviating Water Scarcity in the North China Plain: The Role of Virtual Water and Real Water Transfer 미리보기
Zhang, Zhuoying; Yang, Hong; Shi, Minjun M.E. Sharpe 2017
31 저널기사 Allocation of Cash Flows in Unionized Firms 미리보기
Lee, Woo-Jong; Oh, Seungbin; Yim, Sang-Giun; Yu, Kyunghwa M.E. Sharpe 2017
32 저널기사 Amazon's Mechanical Turk: A Comment 미리보기
Ford, John B. M.E. Sharpe 2017
33 저널기사 A Meta-Analysis into Multiscreening and Advertising Effectiveness: Direct Effects, Moderators, and Underlying Mechanisms 미리보기
Segijn, Claire M.; Eisend, Martin M.E. Sharpe 2019
34 저널기사 A Metacognitive Model of the Effects of Susceptibility to Persuasion Self-Beliefs on Advertising Effects 미리보기
Chang, Chingching M.E. Sharpe 2017
35 저널기사 A Mixed Dependence Between the Exchange Rate and International Crude Oil Returns: An Application of Dynamic Mixture Copula 미리보기
Chang, Kuang-Liang M.E. Sharpe 2017
36 저널기사 A Model of Capital Allocation, Education, and Job Choice in China 미리보기
Lien, Jaimie W.; Wang, Wei; Zheng, Jie M.E. Sharpe 2016
37 저널기사 A Multiple and Partial Wavelet Analysis of the Oil Price, Inflation, Exchange Rate, and Economic Growth Nexus in Saudi Arabia 미리보기
Aloui, Chaker; Hkiri, Besma; Hammoudeh, Shawkat; Shahbaz, Muhammad M.E. Sharpe 2018
38 저널기사 An Algorithm for Allocating Sponsored Recommendations and Content: Unifying Programmatic Advertising and Recommender Systems 미리보기
Malthouse, Edward C.; Hessary, Yasaman Kamyab; Vakeel, Khadija Ali; Burke, Robin; Fudurić, Morana M.E. Sharpe 2019
39 저널기사 An Alternative View on Determinants of the Effective Tax Rate: Evidence from Chinese Listed Companies 미리보기
Cao, Jifeng; Cui, Yiwen M.E. Sharpe 2017
40 저널기사 Analyzing Energy Export Patterns from the Commonwealth of Independent States to China: New Evidence from Gravity Trade Theory 미리보기
Rasoulinezhad, Ehsan M.E. Sharpe 2019
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