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Addictive De-Vices: A Public Policy Analysis of Sources and Solutions to Digital Addiction
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Berthon, Pierre; Pitt, Leyland; Campbell, Colin
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American Marketing Association
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2019
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| 2 |
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Algorithm Overdependence: How the Use of Algorithmic Recommendation Systems Can Increase Risks to Consumer Well-Being
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Banker, Sachin; Khetani, Salil
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American Marketing Association
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2019
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| 3 |
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An Empirical Comparison of Consumer Innovation Adoption Models: Implications for Subsistence Marketplaces
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Hasan, Rajibul; Lowe, Ben; Petrovici, Dan
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American Marketing Association
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2019
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| 4 |
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An Experimental Investigation of the Effects of Retargeted Advertising: The Role of Frequency and Timing
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Sahni, Navdeep S.; Narayanan, Sridhar; Kalyanam, Kirthi
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American Marketing Association]
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2019
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| 5 |
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An Integrated Power and Efficiency Model of Contractual Channel Governance: Theory and Empirical Evidence
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Carson, Stephen J.; Ghosh, Mrinal
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American Marketing Association
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2019
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| 6 |
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Assessing Sensitive Consumer Behavior Using the Item Count Response Technique
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de Jong, Martijn G.; Pieters, Rik
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American Marketing Association]
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2019
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| 7 |
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The Application of a Service Ecosystems Lens to Public Policy Analysis and Design: Exploring the Frontiers
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Trischler, Jakob; Charles, Michael
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American Marketing Association
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2019
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