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1 저널기사 A categorization approach to analyzing the global consumer culture debate 미리보기
Merz, M. A.; He, Y.; Alden, D. L. Corporate Press 2008
2 저널기사 A comparative analysis of sales training in Europe: implications for international sales negotiations/ 미리보기
Roman, S Corporate Press 2003
3 저널기사 A comparative investigation into the internationalisation of Canadian and UK high-tech SMEs 미리보기
Spence, M.; Crick, D. Corporate Press 2006
4 저널기사 A comparative study of the management styles of marketing managers in Australia and the People's Republic of China 미리보기
Poon, P. S.; Evangelista, F. U.; Albaum, G. Corporate Press 2005
5 저널기사 A comparison of satisfaction outcomes associated with adapted and non-adapted products: Domestic versus imported washing machines in Turkey/ 미리보기
Yamin, M Corporate Press 2003
6 저널기사 A comparison of service quality dimensions conveyed in advertisements for service providers in the USA and Korea: A content analysis 미리보기
Bang, H. K.; Raymond, M. A.; Taylor, C. R.; Moon, Y. S. Corporate Press 2005
7 저널기사 A comparison of the purchasing and consumption behaviour of Slovenian and other Eastern European consumers 미리보기
Rojsek, I. Corporate Press 2001
8 저널기사 A conceptual framework of antecedents of information search in exporting: Importance of ability and motivation 미리보기
Yeoh, P. L. Corporate Press 2005
9 저널기사 A content analysis of advertising in a global magazine across seven countries: Implications for global advertising strategies 미리보기
Nelson, M. R.; Paek, H. J. Corporate Press 2007
10 저널기사 A cross-cultural analysis of television advertising in the UK and the Czech Republic/ 미리보기
Koudelova, Radka Corporate Press 2001
11 저널기사 A cross-cultural comparison of behavioral intention models: Theoretical consideration and an empirical investigation/ 미리보기
Malhotra, Naresh K Corporate Press 2001
12 저널기사 A cross-cultural comparison of Internet buying behavior: effects of Internet usage, perceived risks, and innovativeness/ 미리보기
Park, C Corporate Press 2003
13 저널기사 A cross-cultural study of the role of religion in consumers' ethical positions 미리보기
Cornwell, B.; Cui, C. C.; Mitchell, V.; Schlegelmilch, B.; Dzulkiflee, A.; Chan, J. Corporate Press 2005
14 저널기사 A cross-cultural validation of a gender role identity scale in marketing 미리보기
Schertzer, S. M.; Laufer, D.; Silvera, D. H.; McBride, J. B. Corporate Press 2008
15 저널기사 A cross-national study of the relationship between international diversification and new product performance/ 미리보기
Jeong, I Corporate Press 2003
16 저널기사 A culture-based approach to understanding the adoption and diffusion of new products across countries 미리보기
Yalcinkaya, G. Corporate Press 2008
17 저널기사 Calls for papers/ 미리보기
Corporate Press 2000
18 저널기사 China's entry to WTO: global marketing issues, impact, and implications for China 미리보기
Agarwal, J.; Wu, T. Corporate Press 2004
19 저널기사 Choice of foreign market entry mode in service firms 미리보기
Blomstermo, A.; Sharma, D. D.; Sallis, J. Corporate Press 2006
20 저널기사 Comparing export marketing channels: developed versus developing countries 미리보기
Tesfom, G.; Lutz, C.; Ghauri, P. Corporate Press 2004
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