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유형		 서명 저자 발행처 원문제공시작년 수록
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1 저널기사 A Closer View of Online Reviews 미리보기
Goncalves, D.; Carlson, K. Association for Consumer Research 2012
2 저널기사 A Complex Account of Service Recovery: Subtle Efforts to Remedy Subtle Service Failure 미리보기
Wan, F.; Qiu, P.; Shrum, L.J. Association for Consumer Research 2012
3 저널기사 Can Biases About the Future Push Consumers to Act? Effects of Affective Forecasting on Consumer Procrastination 미리보기
Lin, L.; Silk, T. Association for Consumer Research 2012
4 저널기사 Can Brand Commitment be Harmful to the Brand? The Moderating Role of Psychological Contracts 미리보기
Raju, S.; Desai, K.K.; Unnava, H.R.; Montgomery, N. Association for Consumer Research 2012
5 저널기사 Can Consumers Cope with Visual Rhetorical Figures in Advertising? 미리보기
Andrews, S.; Xie, G.-X. Association for Consumer Research 2012
6 저널기사 Can I Correct My Errors without Knowing?: The Effect of Nonconscious Priming of a Target Attribute on Judgmental Errors 미리보기
Lee, K.Y.; Mitchell, A. Association for Consumer Research 2012
7 저널기사 Can Money and Religion Substitute for Each Other? 미리보기
Akpinar, E.; Vohs, K. Association for Consumer Research 2012
8 저널기사 Can Moral Identity Enhance Out-Group Brand Evaluations?: The Moderating Role of Thinking Style 미리보기
Choi, W.J.; Winterich, K.P. Association for Consumer Research 2012
9 저널기사 Can Thinking Abstractly Help Choosing From Large Assortments? 미리보기
Xu, J.; Jiang, Z.; Dhar, R. Association for Consumer Research 2012
10 저널기사 Can You Say ``No'' to Being a Sustainable Consumer? 미리보기
Oh, S.; Yoon, S.; Vargas, P. Association for Consumer Research 2012
11 저널기사 Catching More Flies with Vinegar: The Ironic Effect of Product-Specific Search Cost on Consumer Choice 미리보기
Ge, X.; Haubl, G.; Brigden, N. Association for Consumer Research 2012
12 저널기사 Caught Between a Rock and a Hard Place: Adult Children's Consumption of Care Services for Their Elderly Parents 미리보기
Huff, A.; Cotte, J. Association for Consumer Research 2012
13 저널기사 Changes in Relationship Closeness: A Turning Point Analysis 미리보기
Futrell, G.D. Association for Consumer Research 2012
14 저널기사 Choice Under Pressure: Perverse Outcomes of Enhanced Familiarity Preference 미리보기
Litt, A.; Reich, T.; Maymin, S.; Shiv, B. Association for Consumer Research 2012
15 저널기사 Choosing versus Rejecting: How Power Shapes our Decision Strategies 미리보기
Mourali, M.; Nagpal, A. Association for Consumer Research 2012
16 저널기사 Citations and Herding: Why One Article Makes It and Another Doesn't 미리보기
Quaschning, S.; Pandelaere, M.; Vermeier, I. Association for Consumer Research 2012
17 저널기사 Co-Branding with an Emotional Brand: Identity Threat and Coping Strategies among Loyal Consumers 미리보기
Xiao, N.; Wan, F. Association for Consumer Research 2012
18 저널기사 Color Harmony and Aesthetic Self-Design: Empirical Tests of Classical Theories 미리보기
Deng, X.; Jui, S.; Hutchinson, W. Association for Consumer Research 2012
19 저널기사 Coloring Decisions: The Effect of Red and Blue Colors on Consumer Behavior 미리보기
Bagchi, R.; Cheema, A. Association for Consumer Research 2012
20 저널기사 Come Closer: Anthropomorphized Products as Intimate Companions 미리보기
Valenzuela, A.; Hadi, R. Association for Consumer Research 2012
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