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21 저널기사 Comparing Thai and US businesspeople: Perceived intensity of unethical marketing practices, corporate ethical values, and perceived importance of ethics 미리보기
Marta, J. K.; Singhapakdi, A. Corporate Press 2005
22 저널기사 Comparing US and European perspectives on B2B repair service quality for mission-critical equipment 미리보기
Peterson, M.; Gregory, G.; Munch, J. M. Corporate Press 2005
23 저널기사 Conducting international marketing research in the twenty-first century 미리보기
Craig, C. S. Corporate Press 2001
24 저널기사 Congruence of domestic and export marketing strategies: An empirical investigation of its performance implications/ 미리보기
Stewart, David a Corporate Press 2000
25 저널기사 Consumer animosity: a literature review and a reconsideration of its measurement 미리보기
Riefler, P.; Diamantopoulos, A. Corporate Press 2007
26 저널기사 Consumer attitude toward gray market goods 미리보기
Huang, J. H.; Lee, B. C.; Ho, S. H. Corporate Press 2004
27 저널기사 Consumer ethnocentrism: an integrative review of its antecedents and consequences 미리보기
Shankarmahesh, M. N. Corporate Press 2006
28 저널기사 Consumer ethnocentrism in the German market 미리보기
Evanschitzky, H.; Wangenheim, F. v.; Woisetschlager, D.; Blut, M. Corporate Press 2008
29 저널기사 Consumer patronage of ethnic portals/ 미리보기
Dou, W Corporate Press 2003
30 저널기사 Consumer preferences for the marketing of ethically labelled coffee 미리보기
Pelsmacker, P. D.; Janssens, W.; Sterckx, E.; Mielants, C. Corporate Press 2005
31 저널기사 Consumers' need for uniqueness: short-form scale development and cross-cultural validation 미리보기
Ruvio, A.; Shoham, A.; Brencic, M. M. Corporate Press 2008
32 저널기사 Consumers' product evaluations in emerging markets: Does country of design, country of manufacture, or brand image matter? 미리보기
Essoussi, L. H.; Merunka, D. Corporate Press 2007
33 저널기사 Consumers' response to offensive advertising: a cross cultural study 미리보기
Chan, K.; Li, L.; Diehl, S.; Terlutter, R. Corporate Press 2007
34 저널기사 Country classification and the cultural dimension: a review and evaluation 미리보기
Vanderstraeten, J.; Matthyssens, P. Corporate Press 2008
35 저널기사 Country-of-origin contingencies: Competing perspectives on product familiarity and product involvement 미리보기
Josiassen, A.; Lukas, B. A.; Whitwell, G. J. Corporate Press 2008
36 저널기사 Country segmentation based on objective quality-of-life measures 미리보기
Peterson, M. Corporate Press 2000
37 저널기사 Cracking export markets with genetically modified crops: What is the entry mode strategy? 미리보기
Isaac, G. E.; Perdikis, N.; Kerr, W. A. Corporate Press 2004
38 저널기사 Cross-cultural advertising research: where we have been and where we need to go 미리보기
Okazaki, S.; Mueller, B. Corporate Press 2007
39 저널기사 Cross-cultural differences in survey response patterns 미리보기
Dolnicar, S.; Gr©øn, B. Corporate Press 2007
40 저널기사 Cross-cultural examination of the relationships among firm reputation, e-satisfaction, e-trust, and e-loyalty 미리보기
Jin, B.; Park, J. Y.; Kim, J. Corporate Press 2008
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