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유형		 서명 저자 발행처 원문제공시작년 수록
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1 저널기사 A comparison of consumer decision-making behavior of married and cohabiting couples 미리보기
Razzouk, N.; Seitz, V.; Capo, K. P. Grayson Associates 2007
2 저널기사 A cross-national study on children's purchasing behavior and parental response 미리보기
Wimalasiri, J. S. Grayson Associates 2004
3 저널기사 Call for papers /// 미리보기
Grayson Associates 2001
4 저널기사 Can a brand outperform competitors on cross-category loyalty? An examination of cross-selling metrics in two financial services markets 미리보기
Mundt, K.; Dawes, J.; Sharp, B. Grayson Associates 2006
5 저널기사 Children and media in China: an urban-rural comparison study 미리보기
Chan, K.; McNeal, J. U. Grayson Associates 2006
6 저널기사 Children's perception of their influence over purchases: the role of parental communication patterns 미리보기
Caruana, A.; Vassallo, R. Grayson Associates 2003
7 저널기사 Children's visual memory of packaging 미리보기
McNeal, J. U.; Ji, M. F. Grayson Associates 2003
8 저널기사 Children's visual memory of packaging/ 미리보기
McNeal, J. U Grayson Associates 2003
9 저널기사 China's changing culture: rural and urban consumers' favorite things 미리보기
Piron, F. Grayson Associates 2006
10 저널기사 Chinese children's perceptions of advertising and brands: an urban rural comparison 미리보기
Chan, K. Grayson Associates 2008
11 저널기사 Chinese consumer market segments for foreign apparel products 미리보기
Dickson, M. A.; Lennon, S. J.; Montalto, C. P.; Shen, D.; Zhang, L. Grayson Associates 2004
12 저널기사 Chinese women at the crossroads: an empirical study on their role orientations and consumption values in Chinese society 미리보기
Sin, L. Y. M. Grayson Associates 2001
13 저널기사 Choosing the right tools for your relationship banking strategy 미리보기
Ferguson, R.; Hlavinka, K. Grayson Associates 2007
14 저널기사 Christmas gift giving involvement 미리보기
Clarke, P. Grayson Associates 2006
15 저널기사 Co-branding: brand equity and trial effects 미리보기
Washburn, J. H. Grayson Associates 2000
16 저널기사 Colas big and little: anti-trust laws, non-regulation and the disabled marketing of small brands 미리보기
Wolburg, J. M. Grayson Associates 2003
17 저널기사 Colas big and little: anti-trust laws, non-regulation and the disabled marketing of small brands/ 미리보기
Wolburg, J. M Grayson Associates 2003
18 저널기사 Collaborative structure between Japanese high-tech manufacturers and consumers 미리보기
Washida, Y. Grayson Associates 2005
19 저널기사 Collecting and using personal data: consumers' awareness and concerns 미리보기
Graeff, T. R.; Harmon, S. Grayson Associates 2002
20 저널기사 Co-managing online privacy: a call for joint ownership 미리보기
Mascarenhas, O. A.; Kesavan, R.; Bernacchi, M. D. Grayson Associates 2003
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