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유형		 서명 저자 발행처 원문제공시작년 수록
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1 저널기사 Death by Nostalgia: A Diagnosis of Context Specific Cases 미리보기
Menzel Baker, S. ASSOCIATION FOR CONSUMER RESEARCH 1994
2 저널기사 Deception in Survey Research: A Cross-Cultural, Managerial Perspective 미리보기
Zinkhan, G. M.;Milberg, S. J. Association for Consumer Research 1994
3 저널기사 Decision Difficulty and Uncertain Preferences: Implications for Consumer Choice 미리보기
Dhar, R. ASSOCIATION FOR CONSUMER RESEARCH 1994
4 저널기사 Declaring a Discipline: Reflections on ACR's Silver Anniversary 미리보기
Kernan, J. B. Association for Consumer Research 1994
5 저널기사 Determinants of Marital Power in Decision Making 미리보기
Webster, C. Association for Consumer Research 1994
6 저널기사 Development and Testing of a Cross-Culturally Valid Instrument: Food-Related Life Style 미리보기
Brunsoe, K.;Grunert, K. G. Association for Consumer Research 1994
7 저널기사 Direct and Indirect Effects of Confidence on Purchase Intention 미리보기
Laroche, M.;Kim, C.;Zhou, L. Association for Consumer Research 1994
8 저널기사 Discussant's Comments: The Interface of Consumer Cognition and Motivation Desperately Seeking Susan (or Anyone Who Can Organize These Materials) 미리보기
Kernan, J. B. Association for Consumer Research 1994
9 저널기사 Divergent Perspectives on the Role of Prior Knowledge in Consumer Information Search and Processing 미리보기
Moorman, C.;Rindfleisch, A. Association for Consumer Research 1994
10 저널기사 Do Consumers Know What They Will Like? 미리보기
Snell, J.;Gibbs, B. J. Association for Consumer Research 1994
11 저널기사 Do Consumers Seek Emotional Situations: The Need for Emotion Scale 미리보기
Raman, N. V.;Chattopadhyay, P.;Hoyer, W. D. Association for Consumer Research 1994
12 저널기사 Does Country of Origin Transfer Between Brands? 미리보기
Mittal, V.;Tsiros, M. Association for Consumer Research 1994
13 저널기사 Does Satisfaction with Multi-Attribute Products Vary Over Time? A Performance Based Approach 미리보기
Mittal, V. ASSOCIATION FOR CONSUMER RESEARCH 1994
14 저널기사 Do We Need Involvement to Understand Consumer Behavior? 미리보기
De Bont Cees, J. P. M.;Poiesz, T. B. C. Association for Consumer Research 1994
15 저널기사 The Dark Side of Consumer Behavior: Examinations of Impulsive and Compulsive Consumption 미리보기
Wansink, B. ASSOCIATION FOR CONSUMER RESEARCH 1994
16 저널기사 The Determinants of Consumers' Purchase Decisions for Recycled Products: An Application of Acquisition-Transaction Utility Theory 미리보기
Bei, L.-T.;Simpson, E. M. Association for Consumer Research 1994
17 저널기사 The Dual Role of Emotions in Consumer Satisfaction/Dissatisfaction 미리보기
Olshavksy, R. W.;Krishnan, H. S. Association for Consumer Research 1994
18 저널기사 The Dynamism of Personal Timestyle: How We Do More in Less Time 미리보기
Denton, F. ASSOCIATION FOR CONSUMER RESEARCH 1994
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