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유형		 서명 저자 발행처 원문제공시작년 수록
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1 저널기사 A Dynamic Model of the Advertising-Price Sensitivity Relationship for Heterogeneous Consumers 미리보기
Papatla, P. ELSEVIER SCIENCE PUBLISHING CO INC 1995
2 저널기사 Data-Use in Marketing: A Normative Analysis From an Artificial Science Perspective 미리보기
Hornik, J. ELSEVIER SCIENCE PUBLISHING CO INC 1993
3 저널기사 Defense Conversion: The Economic Conversion of the American Economy 미리보기
Clark, W. W. ELSEVIER SCIENCE PUBLISHING CO INC 1995
4 저널기사 Degrees-of-Freedom Analysis of Case Data in Business Marketing Research - A Review of Selected Models for a Prediction Matrix of Relationship Activities 미리보기
Wilson, E.J. ELSEVIER SCIENCE PUBLISHING CO INC 1999
5 저널기사 Delineating the Scope of Corporate, Business, and Marketing Strategy 미리보기
Rajan Varadarajan, P. ELSEVIER SCIENCE PUBLISHING CO INC 1994
6 저널기사 Demand Elasticities in International Marketing A Meta-Analytical Application to Tourism 미리보기
Crouch, G. I. ELSEVIER SCIENCE PUBLISHING CO INC 1996
7 저널기사 Demonstrations and money-back guarantees: market mechanisms to reduce uncertainty 미리보기
Heiman, A. ELSEVIER SCIENCE PUBLISHING CO INC 2001
8 저널기사 Dependence and Conflict Between Production and Sales 미리보기
Konijnendijk, P. A. ELSEVIER SCIENCE PUBLISHING CO INC 1993
9 저널기사 Describing and Measuring Emotional Response to Shopping Experience 미리보기
Machleit, K. A. ELSEVIER SCIENCE PUBLISHING CO INC 2000
10 저널기사 Design for manufacturability: optimizing cost, quality and time-to-market (second edition) 미리보기
unknown ELSEVIER SCIENCE PUBLISHING CO INC 2001
11 저널기사 Determinants of Bargaining Power in OEM Negotiations 미리보기
Cho, D.-S. ELSEVIER SCIENCE PUBLISHING CO INC 1994
12 저널기사 Determinants of Inward Technology Licensing Intentions: An Empirical Analysis of Australian Engineering Firms 미리보기
Atuahene-Gima, K. ELSEVIER SCIENCE PUBLISHING CO INC 1993
13 저널기사 Determinants of New Product Performance: A Review and Meta-Analysis 미리보기
Montoya-Weiss, M. M. ELSEVIER SCIENCE PUBLISHING CO INC 1994
14 저널기사 Determinants of Product Innovation in Specialty Chemical Companies 미리보기
Abratt, R. ELSEVIER SCIENCE PUBLISHING CO INC 1993
15 저널기사 Determinants of Relationship Quality: An Artificial Neural Network Analysis 미리보기
Bejou, D. ELSEVIER SCIENCE PUBLISHING CO INC 1996
16 저널기사 Determinants of Technical Success in Product Development When Innovative Radicalness Is Considered 미리보기
Lee, M. ELSEVIER SCIENCE PUBLISHING CO INC 1994
17 저널기사 Determinants of the adoption of new product development tools by industrial firms 미리보기
Nijssen, E. J. ELSEVIER SCIENCE PUBLISHING CO INC 2001
18 저널기사 Determinants of the Adoption of New Product Development Tools by Industrial Firms 미리보기
Nijssen, E. J. ELSEVIER SCIENCE PUBLISHING CO INC 2000
19 저널기사 Determinants of Timeliness in Product Development 미리보기
Cooper, R. G. ELSEVIER SCIENCE PUBLISHING CO INC 1994
20 저널기사 Developing and validating a multidimensional consumer-based brand equity scale 미리보기
Yoo, B. ELSEVIER SCIENCE PUBLISHING CO INC 2001
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