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유형		 서명 저자 발행처 원문제공시작년 수록
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1 저널기사 Effects of a Scarcity Message on Product Judgments: Role of Cognitive Load and Mediating Processes 미리보기
Yeo, J.; Park, J. Association for Consumer Research 2009
2 저널기사 Effects of a Scarcity Message on Product Judgments: Role of Cognitive Load and Mediating Processes 미리보기
Yeo, J.; Park, J. Association for Consumer Research 2009
3 저널기사 Effects of Belief in Global Citizenship on Branding Discourse in the U.S. and Russia 미리보기
Strizhakova, Y.; Coulter, R.; Price, L. Association for Consumer Research 2009
4 저널기사 Effects of Belief in Global Citizenship on Branding Discourse in the U.S. and Russia 미리보기
Strizhakova, Y.; Coulter, R.; Price, L. Association for Consumer Research 2009
5 저널기사 Effects of Consumer Co-Production on Perceived Authenticity of Consumption Experience and Input Product 미리보기
Supphellen, M.; Troye, S.V. Association for Consumer Research 2009
6 저널기사 Effects of Consumer Co-Production on Perceived Authenticity of Consumption Experience and Input Product 미리보기
Supphellen, M.; Troye, S.V. Association for Consumer Research 2009
7 저널기사 Effects of Lower and Higher Quality Brand Versions on Brand Evaluation: An Opponent-Process Model Plus Differential Brand-Version Weighting 미리보기
Heath, T.B.; DelVecchio, D.; McCarthy, M.S.; Chatterjee, S. Association for Consumer Research 2009
8 저널기사 Effects of Lower and Higher Quality Brand Versions on Brand Evaluation: An Opponent-Process Model Plus Differential Brand-Version Weighting 미리보기
Heath, T.B.; DelVecchio, D.; McCarthy, M.S.; Chatterjee, S. Association for Consumer Research 2009
9 저널기사 Effects of Nostalgic Advertising through Emotions and the Intensity of the Evoked Mental Images 미리보기
Bambauer-Sachse, S.; Gierl, H. Association for Consumer Research 2009
10 저널기사 Effects of Nostalgic Advertising through Emotions and the Intensity of the Evoked Mental Images 미리보기
Bambauer-Sachse, S.; Gierl, H. Association for Consumer Research 2009
11 저널기사 Effects of Personal Values on Brand Equity Perspective 미리보기
Atay, E.G. Association for Consumer Research 2009
12 저널기사 Effects of Personal Values on Brand Equity Perspective 미리보기
Atay, E.G. Association for Consumer Research 2009
13 저널기사 Effects of Supersizing and Downsizing Packages on Consumption: Marketing and Policy Implications 미리보기
Chandon, P. Association for Consumer Research 2009
14 저널기사 Effects of Supersizing and Downsizing Packages on Consumption: Marketing and Policy Implications 미리보기
Chandon, P. Association for Consumer Research 2009
15 저널기사 Emotional Network in Control of Cognitive Processes in Advertisement 미리보기
Falkowski, A.; Grochowska, A. Association for Consumer Research 2009
16 저널기사 Emotional Network in Control of Cognitive Processes in Advertisement 미리보기
Falkowski, A.; Grochowska, A. Association for Consumer Research 2009
17 저널기사 Emotions, Social Comparison, and Deception in Interpersonal Interactions 미리보기
Andrade, E. Association for Consumer Research 2009
18 저널기사 Emotions, Social Comparison, and Deception in Interpersonal Interactions 미리보기
Andrade, E. Association for Consumer Research 2009
19 저널기사 Empowered Consumers=Benevolent Consumers? The Effects of Priming Power on the Appeal of Socially Responsible Products 미리보기
Bhargava, S.; Chakravarti, A. Association for Consumer Research 2009
20 저널기사 Empowered Consumers=Benevolent Consumers? The Effects of Priming Power on the Appeal of Socially Responsible Products 미리보기
Bhargava, S.; Chakravarti, A. Association for Consumer Research 2009
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