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유형		 서명 저자 발행처 원문제공시작년 수록
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21 저널기사 Encouraging People to Save for Their Future: Augmenting Current Efforts with Positive Visions of the Future 미리보기
Ellen, P.S.; Wiener, J.L.; Fitzgerald, M.P. American Marketing Association 2012
22 저널기사 Endlessly Creating Myself: Examining Marketplace Inclusion Through the Lived Experience of Black and White Male Millennials 미리보기
Thomas, K.D. AMERICAN MARKETING ASSOCIATION 2013
23 저널기사 Endlessly Creating Myself: Examining Marketplace Inclusion Through the Lived Experience of Black and White Male Millennials 미리보기
Thomas, K.D. American Marketing Association 2013
24 저널기사 Engaging Customers in Coproduction Processes: How Value-Enhancing and Intensity-Reducing Communication Strategies Mitigate the Negative Effects of Coproduction Intensity 미리보기
Haumann, Till; Güntürkün, Pascal; Schons, Laura Marie; Wieseke, Jan American Marketing Association 2015
25 저널기사 Enhancing communication between marketing and engineering: The moderating role of relative 미리보기
Fisher, Robert J American Marketing Association 1997
26 저널기사 Enhancing Communication Between Marketing and Engineering: The Moderating Role of Relative Functional Identification 미리보기
Fisher, R. J American Marketing Association 1980
27 저널기사 Enhancing Communication Between Marketing and Engineering: The Moderating Role of Relative Functional Identification 미리보기
Fisher, R. J. AMERICAN MARKETING ASSOCIATION 1997
28 저널기사 Enhancing Helping Behavior: An Integrative Framework for Promotion Planning 미리보기
Bendapudi, N American Marketing Association 1980
29 저널기사 Enhancing Helping Behavior: An Integrative Framework for Promotion Planning 미리보기
Bendapudi, N. AMERICAN MARKETING ASSOCIATION 1996
30 저널기사 Entry Strategy and Long-Term Performance: Conceptualization and Empirical Examination 미리보기
Green, D. H. AMERICAN MARKETING ASSOCIATION 1995
31 저널기사 Enviropreneurial marketing strategy: The emergence of corporate environmentalism as market strategy 미리보기
Menon, Ajay American Marketing Association 1997
32 저널기사 Equity Estimation and Assessing Market Response 미리보기
Wildt, A. R. AMERICAN MARKETING ASSOCIATION 1993
33 저널기사 Estimating Causal Installed-Base Effects: A Bias-Correction Approach 미리보기
Narayanan, S.; Nair, H.S. American Marketing Association] 2013
34 저널기사 Ethical and Legal Foundations of Relational Marketing Exchanges 미리보기
Gundlach, G. T. AMERICAN MARKETING ASSOCIATION 1993
35 저널기사 Ethically Deployed Defaults: Transparency and Consumer Protection Through Disclosure and Preference Articulation 미리보기
Steffel, Mary; Williams, Elanor F.; Pogacar, Ruth American Marketing Association] 2016
36 저널기사 Ethics and Target Marketing: The Role of Product Harm and Consumer Vulnerability 미리보기
Smith, N. C American Marketing Association 1980
37 저널기사 Ethics and target marketing: The role of product harm and consumer vulnerability 미리보기
Craig Smith, N American Marketing Association 1997
38 저널기사 Ethics and Target Marketing: The Role of Product Harm and Consumer Vulnerability 미리보기
Smith, N. C. AMERICAN MARKETING ASSOCIATION 1997
39 저널기사 Ethnographic Stories for Market Learning 미리보기
Cayla, J.; Arnould, E. American Marketing Association 2013
40 저널기사 Eudaimonia Around the Kitchen: A Hermeneutic Approach to Understanding Food Well-Being in Consumers' Lived Experiences 미리보기
Mugel, Ophélie; Gurviez, Patricia; Decrop, Alain American Marketing Association 2019
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