| 1 |
|
A Grounded Typology of Consumer Conceptualizations of Failure
|
Otnes, C. C.; Fischer, E.; Tuncay, L.; Rodriguez, A.
|
Association for Consumer Research
|
2005
|
|
|
|
| 2 |
|
Generaciones/Generations: Cultural Identity, Memory, and the Market
|
Penaloza, L.
|
Association for Consumer Research
|
2005
|
|
|
|
| 3 |
|
Gentrification and Consumption: An Exploratory Study
|
Ilkucan, A.; Sandikci, O.
|
Association for Consumer Research
|
2005
|
|
|
|
| 4 |
|
Giving Gold Jewelry and Coins As Gifts: The Interplay of Utilitarianism and Symbolism
|
Ertimur, B.; Sandikci, O.
|
Association for Consumer Research
|
2005
|
|
|
|
| 5 |
|
Global Consumption: (How) Does Culture Matter?
|
Russell, C. A.; Valenzuela, A.
|
Association for Consumer Research
|
2005
|
|
|
|
| 6 |
|
Goal-Motivated Reasoning: The Lure of the "Yes, I Can" Conclusion
|
de Mello, G. E.; MacInnis, D.; Stewart, D.
|
Association for Consumer Research
|
2005
|
|
|
|
| 7 |
|
Goals and Mindsets in Consumer Choice
|
Chernev, A.; Kivetz, R.
|
Association for Consumer Research
|
2005
|
|
|
|
| 8 |
|
Goals as Excuses vs. Guides: The Liberating Effect of Perceived Goal Progress on Choice
|
Fishbach, A.; Dhar, R.
|
Association for Consumer Research
|
2005
|
|
|
|
| 9 |
|
Goal Strength, Preference, and the Structure of Goals
|
Markman, A. B.; Brendl, C. M.; Kim, K.
|
Association for Consumer Research
|
2005
|
|
|
|
| 10 |
|
Great Expectations?! Assortment Size, Expectations and Purchase Likelihood
|
Diehl, K.; Poynor, C.
|
Association for Consumer Research
|
2005
|
|
|
|
| 11 |
|
Guilt and Purchase Commitment: Understanding Feelings of Guilt in a Retail Purchase Context
|
Dahl, D. W.; Honea, H.; Manchanda, R. V.
|
Association for Consumer Research
|
2005
|
|
|
|
| 12 |
|
The Genie in the Bottle: How Prize Level and Salience of Odds of Winning Affect Promotion Attractiveness and Consumption Intentions in Instant Monetary Prize Promotions
|
Makienko, I.; Moritz, B.
|
Association for Consumer Research
|
2005
|
|
|
|
| 13 |
|
The Global Innovator and Country Innovativeness: A Cross-National Study of Consumer Propensity to Buy New Products
|
Tellis, G. J.; Yin, E.; Bell, S.
|
Association for Consumer Research
|
2005
|
|
|
|
| 14 |
|
The Good, the Bad and the Cheap: The Impact of Cultural Orientation on Inferred Motives Behind Bargaining Offers
|
Valenzuela, A.; Srivastava, J.; Lee, S.
|
Association for Consumer Research
|
2005
|
|
|
|
