| 1 |
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A Hermeneutic Interpretation of "Ella"
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Thompson, C.
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Association for Consumer Research
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1997
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| 2 |
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Here's The Beef: Cognitive Evidence for Literary Theory
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Babbes, G. S.
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ASSOCIATION FOR CONSUMER RESEARCH
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1997
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| 3 |
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Hide or Seek: Factors Influencing Ambiguity A version versus Ambiguity Preference
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West, P. M.
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ASSOCIATION FOR CONSUMER RESEARCH
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1997
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| 4 |
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How Comparative Product Information Affects Consumers and Competition: The Effects of the Business Week and U.S. News & Worm Report Ratings
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Bloom, P. N.;Szykman, L. R.
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Association for Consumer Research
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1997
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| 5 |
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How Consumers Learn From and About Products: The Impact of Direct Experience
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Mooy, S. C.;Robben, H. S. J.
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Association for Consumer Research
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1997
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| 6 |
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How Do Ads Mean? New Directions in Cultural Advertising Research
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Holt, D. B.
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ASSOCIATION FOR CONSUMER RESEARCH
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1997
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| 7 |
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How Do I Prefer Thee? Let the Task Decide for Me: Examining Task Effects and Consumer Preference Formation
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Carmon, Z.
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ASSOCIATION FOR CONSUMER RESEARCH
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1997
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