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유형		 서명 저자 발행처 원문제공시작년 수록
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1 저널기사 Happy Now or Overall? The Measurement of Local versus Global Well-Being 미리보기
Wood, S.L.; Craig, A.W. Association for Consumer Research 2009
2 저널기사 Happy Now or Overall? The Measurement of Local versus Global Well-Being 미리보기
Wood, S.L.; Craig, A.W. Association for Consumer Research 2009
3 저널기사 Hear Is the Thing: The Influence of Sound-to-Writing Correspondence on Brand Name Processing 미리보기
Luna, D.; Carnevale, M.; Lerman, D. Association for Consumer Research 2009
4 저널기사 Hear Is the Thing: The Influence of Sound-to-Writing Correspondence on Brand Name Processing 미리보기
Luna, D.; Carnevale, M.; Lerman, D. Association for Consumer Research 2009
5 저널기사 HLM: Hierarchical Linear Models 미리보기
Iacobucci, D.; Henderson, G.; Duhachek, A.; Oakley, J.; Hoeffler, S.; Posavac, S.; Botti, S.; Burson, K.A.; Aggarwal, P. Association for Consumer Research 2009
6 저널기사 HLM: Hierarchical Linear Models 미리보기
Iacobucci, D.; Henderson, G.; Duhachek, A.; Oakley, J.; Hoeffler, S.; Posavac, S.; Botti, S.; Burson, K.A.; Aggarwal, P. Association for Consumer Research 2009
7 저널기사 Hot Stimuli and Arousal: Implications for Temporal Orientation, Trial and Price 미리보기
Duff, B.; Faber, R. Association for Consumer Research 2009
8 저널기사 Hot Stimuli and Arousal: Implications for Temporal Orientation, Trial and Price 미리보기
Duff, B.; Faber, R. Association for Consumer Research 2009
9 저널기사 How a Consumption Failure Influences an Observing Customer's Attribution and Perceived Service Quality: The Role of Regulatory Focus 미리보기
Chan, E.K.Y.; Su, L.; Wan, L.C. Association for Consumer Research 2009
10 저널기사 How a Consumption Failure Influences an Observing Customer's Attribution and Perceived Service Quality: The Role of Regulatory Focus 미리보기
Chan, E.K.Y.; Su, L.; Wan, L.C. Association for Consumer Research 2009
11 저널기사 How and When Alpha-Numeric Brand Names Affect Consumer Preferences 미리보기
Gunasti, K.; Ross, W.T. Association for Consumer Research 2009
12 저널기사 How and When Alpha-Numeric Brand Names Affect Consumer Preferences 미리보기
Gunasti, K.; Ross, W.T. Association for Consumer Research 2009
13 저널기사 How Does the Defensive Consumer Choose? 미리보기
Ashworth, L.; Wilson, A.; Darke, P. Association for Consumer Research 2009
14 저널기사 How Does the Defensive Consumer Choose? 미리보기
Ashworth, L.; Wilson, A.; Darke, P. Association for Consumer Research 2009
15 저널기사 How I Feel is More Important Than How You Feel: The Role of Process and Outcome Emotions on Object Evaluation 미리보기
Atakan, S.; Burson, K.A.; Bagozzi, R.P. Association for Consumer Research 2009
16 저널기사 How I Feel is More Important Than How You Feel: The Role of Process and Outcome Emotions on Object Evaluation 미리보기
Atakan, S.; Burson, K.A.; Bagozzi, R.P. Association for Consumer Research 2009
17 저널기사 How to Overcome Customers' Adoption Barriers? 미리보기
Kuester, S.; Hess, S. Association for Consumer Research 2009
18 저널기사 How to Overcome Customers' Adoption Barriers? 미리보기
Kuester, S.; Hess, S. Association for Consumer Research 2009
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