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21 저널기사 Is It Still Working? Task Difficulty Promotes a Rapid Wear-Off Bias in Judgments of Pharmacological Products 미리보기
Ilyuk, V.; Block, L.; Faro, D. Journal of Consumer Research, Inc., etc.] 2014
22 저널기사 Is Meat Male? A Quantitative Multimethod Framework to Establish Metaphoric Relationships 미리보기
Rozin, P.; Hormes, J.M.; Faith, M.S.; Wansink, B. Journal of Consumer Research, Inc., etc.] 2012
23 저널기사 Is Noise Always Bad? Exploring the Effects of Ambient Noise on Creative Cognition 미리보기
Mehta, R.; Zhu, R.; Cheema, A. Journal of Consumer Research, Inc., etc.] 2012
24 저널기사 Is Planning Good for You? The Differential Impact of Planning on Self-Regulation 미리보기
Townsend, C.; Liu, W. Journal of Consumer Research, Inc., etc.] 2012
25 저널기사 The Impact of Anticipating Satisfaction on Consumer Choice/ 미리보기
Shiv, Baba Journal of Consumer Research, Inc., etc.] 2000
26 저널기사 The Impact of Fear on Emotional Brand Attachment 미리보기
Dunn, L.; Hoegg, J. Journal of Consumer Research, Inc., etc.] 2014
27 저널기사 The Influence of Base Rate and Case Information on Health-Risk Perceptions: A Unified Model of Self-Positivity and Self-Negativity 미리보기
Yan, D.; Sengupta, J. Journal of Consumer Research, Inc., etc.] 2013
28 저널기사 The Influence of Bite Size on Quantity of Food Consumed: A Field Study 미리보기
Mishra, A.; Mishra, H.; Masters, T.M. Journal of Consumer Research, Inc., etc.] 2012
29 저널기사 The Influence of Selective Attention and Inattention to Products on Subsequent Choice 미리보기
Janiszewski, C.; Kuo, A.; Tavassoli, N.T. Journal of Consumer Research, Inc., etc.] 2013
30 저널기사 The Influence of Task Complexity on Consumer Choice: A Latent Class Model of Decision Strategy Switching/ 미리보기
Swait, Joffre Journal of Consumer Research, Inc., etc.] 2001
31 저널기사 The Interactive Effect of Beliefs in Malleable Fate and Fateful Predictions on Choice 미리보기
Kim, H.; Kulow, K.; Kramer, T. Journal of Consumer Research, Inc., etc.] 2014
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