| 1 |
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A Joint Examination of Quality Choice and Satisfaction: The Impact of Circumstantial Variables
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Zhang, W.; Kalra, A.
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American Marketing Association]
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2014
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| 2 |
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JM as a Marketplace of Ideas
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Moorman, Christine; van Heerde, Harald J.; Moreau, C. Page; Palmatier, Robert W.
|
American Marketing Association
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2019
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| 3 |
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JMR in Transition: Reflections on the 2006-2012 Period
|
Huber, J.; Erdem, T.
|
American Marketing Association]
|
2014
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| 4 |
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JMR, Journal of marketing research
전체 | 중앙도서관 대출불가(별치) | 경상대학 정리중
|
American Marketing Association
|
American Marketing Association]
|
1964-
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| 5 |
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JMR: The Bass Years (1972-1975)
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Montgomery, D.B.
|
American Marketing Association]
|
2014
|
|
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| 6 |
|
Journal of marketing
전체 | 중앙도서관 대출불가(별치) | 경상대학 정리중
|
American Marketing Association. American Marketing Society. National Association of Marketing Teachers
|
American Marketing Association
|
1936-
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|
|
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| 7 |
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Journal of Marketing Research: 1964-1969, the Bob Ferber Years
|
Morrison, D.G.
|
American Marketing Association]
|
2014
|
|
|
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| 8 |
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Journal of Marketing Research: Looking Forward
|
Grewal, Rajdeep
|
American Marketing Association]
|
2017
|
|
|
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| 9 |
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Journal of public policy & marketing : JPP&M : an annual publication of the Division of Research, Graduate School of Business Administration, the University of Michigan
중앙도서관 대출불가(별치)
|
|
American Marketing Association
|
1983-
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| 10 |
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Judging the Book by Its Cover? How Consumers Decode Conspicuous Consumption Cues in Buyer-Seller Relationships
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Scott, M.L.; Mende, M.; Bolton, L.E.
|
American Marketing Association]
|
2013
|
|
|
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| 11 |
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The Jilting Effect: Antecedents, Mechanisms, and Consequences for Preference
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Garvey, Aaron M.; Meloy, Margaret G.; Shiv, Baba
|
American Marketing Association]
|
2017
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|
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| 12 |
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The Joint Effects of Ex Ante Contractual Completeness and Ex Post Governance on Compliance in Franchised Marketing Channels
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Kashyap, Vishal; Murtha, Brian R.
|
American Marketing Association
|
2017
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