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유형		 서명 저자 발행처 원문제공시작년 수록
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1 저널기사 A Meta-Analysis of Humor Effects in Advertising 미리보기
Eisend, M. Association for Consumer Research 2007
2 저널기사 A Meta-Analysis of the Moderation Effect of Regulatory Focus 미리보기
Daryanto, A.; de Ruyter, K.; Wetzels, M. Association for Consumer Research 2008
3 저널기사 A Meta-analysis on the Effectiveness of Publicity versus Advertising 미리보기
Eisend, M.; Kuster-Rohde, F. Association for Consumer Research 2012
4 저널기사 A Meta-Analytic Review of Fear Appeals: A Terror Management Perspective 미리보기
Hunt, D.M.; Geiger-Oneto, S.; Shehryar, O. Association for Consumer Research 2009
5 저널기사 A Meta-Analytic Review of Fear Appeals: A Terror Management Perspective 미리보기
Hunt, D.M.; Geiger-Oneto, S.; Shehryar, O. Association for Consumer Research 2009
6 저널기사 A Model for Consumer Devotion: What We Can Learn From Football Fans 미리보기
Pimentel, R. W.; Reynolds, K. Association for Consumer Research 2001
7 저널기사 A Model of Investment Decision-Making: How Adaptation to Losses Affects Future Selling Decisions 미리보기
Lee, C.K.M.; Kraussl, R.; Lucas, A.; Paas, L.J. Association for Consumer Research 2009
8 저널기사 A Model of Investment Decision-Making: How Adaptation to Losses Affects Future Selling Decisions 미리보기
Lee, C.K.M.; Kraussl, R.; Lucas, A.; Paas, L.J. Association for Consumer Research 2009
9 저널기사 A Model of the Determinants of Retail Search 미리보기
Blodgett, J. G.;Hill, D.;Stone, G. Association for Consumer Research 1994
10 저널기사 A Multi-Perspective Approach to Family Communication and Parental Control of TV Viewing 미리보기
Bakir, A.; Rose, G. M.; Shoham, A. Association for Consumer Research 2005
11 저널기사 A Multivariate Model of Partitioned Country-of-Origin on Consumer Quality Perceptions 미리보기
Chowdhury, M.H.K. Association for Consumer Research 2009
12 저널기사 A Multivariate Model of Partitioned Country-of-Origin on Consumer Quality Perceptions 미리보기
Chowdhury, M.H.K. Association for Consumer Research 2009
13 저널기사 A Multivariate Segmentation Model of the Older UK Consumer Market 미리보기
Sudbury, L.; Simcock, P. Association for Consumer Research 2007
14 저널기사 Magic and Consumer Behavior 미리보기
Otnes, C Association for Consumer Research 1980
15 저널기사 Magic and Consumer Behavior 미리보기
Otnes, C. ASSOCIATION FOR CONSUMER RESEARCH 1996
16 저널기사 Magnifying Effects of Immediate Consumer Experiences 미리보기
Carmon, Z.; Vosgerau, J. Association for Consumer Research 2005
17 저널기사 Maintaining Family Identity Through Meals in Post-Mao Urban China 미리보기
Veeck, A.; Yu, H.; Burns, A. C. Association for Consumer Research 2005
18 저널기사 Maintenance versus Attainment Goals: Influence of Self-Regulation Goal Type on Goal Pursuit Behaviors 미리보기
Jiraporn, N.; Desai, K.K. Association for Consumer Research 2012
19 저널기사 Maintenance Versus Attainment Goals: Preference of Goal Fulfilling Strategies and Influence of Change in Life Circumstances on Goal Pursuit 미리보기
Jiraporn, N.; Desai, K.K. Association for Consumer Research 2013
20 저널기사 Make a Funny: Humor Production and the Benign Violation Theory 미리보기
Leonard, B.; Warren, C.; McGraw, A.P. Association for Consumer Research 2012
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