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More Than Meets the Eye: The Influence of Implicit Self-Esteem on Materialism
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Park, J.K.; John, D.R.
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Association for Consumer Research
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2009
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More Than Meets the Eye: The Influence of Implicit versus Explicit Self-Esteem on Materialism
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Park, J.K.; John, D.R.
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Association for Consumer Research
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2008
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| 163 |
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More than New, Creative Design Solution: Factors Necessary for Delivering a Creative Design in the New Product Development Process
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Kwon, J.; Lee, M.; Kim, H.-R.
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Association for Consumer Research
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2013
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Mortality Salience and Foreign Product Evaluation: An Important Moderator
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Mulder, M.; Wan, F.; Dahl, D.W.
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Association for Consumer Research
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2012
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Mortality Salience and Regional Consumer Behavior Effects of Mortality Salience on Ethnocentric Consumer Behavior at a Regional Level
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Marchlewski, T.; Fetchenhauer, D.
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Association for Consumer Research
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2006
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Mortality Salience and Regional Consumer Behavior Effects of Mortality Salience on Ethnocentric Consumer Behavior at a Regional Level
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Marchlewski, T.; Fetchenhauer, D.
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Association for Consumer Research
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2006
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Mothers, Food, Love and Career: The Four Major Guilt Groups? The Differential Effects of Guilt Appeals
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LaBarge, M. C.; Godek, J.
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Association for Consumer Research
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2006
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Mothers, Food, Love and Career: The Four Major Guilt Groups? The Differential Effects of Guilt Appeals
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LaBarge, M. C.; Godek, J.
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Association for Consumer Research
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2006
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Mothers' Perceptions of their Control over their Children's Diets
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Pettigrew, S.; Roberts, M.
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Association for Consumer Research
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2007
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Motivated Consumer Innovativeness: Concept, Measurement and Validation
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Vandecasteele, B.; Geuens, M.
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Association for Consumer Research
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2012
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Motivational Influences in Consumer Behavior: The Role of Regulatory Focus
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Zhou, R.; Sengupta, J.
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Association for Consumer Research
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2006
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| 172 |
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Motivational Influences in Consumer Behavior: The Role of Regulatory Focus
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Zhou, R.; Sengupta, J.
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Association for Consumer Research
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2006
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Motivational Influences of Social Context on Consumer Behavior
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Puntoni, S.; Tavassoli, N.
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Association for Consumer Research
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2005
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| 174 |
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Motivational Reasons for Misremembering Past Negative Events
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Nicolao, L.; Raghunathan, R.
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Association for Consumer Research
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2007
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| 175 |
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Motivation and Language Processing in Advertising to Bilingual Consumers
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Luna, D.; Peracchio, L. A.
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Association for Consumer Research
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2003
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| 176 |
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Motivation, Capacity, and Opportunity to Complain: Towards a Comprehensive Model of Consumer Complaint Behavior
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Morel, K. P. N.
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ASSOCIATION FOR CONSUMER RESEARCH
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1997
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| 177 |
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Motives for Deception in Consumer Word-of-Mouth Communication
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White, K.; Argo, J. J.; Dahl, D. W.
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Association for Consumer Research
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2005
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| 178 |
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Movement, Knowledge and Consumption within Elderly Care Environments
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Stone, T.; Hewer, P.; Brownlie, D.
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Association for Consumer Research
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2013
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Movie Stars and Authors as Brand Names: Measuring Brand Equity in Experiential Products
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Levin, A. M.
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ASSOCIATION FOR CONSUMER RESEARCH
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1997
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Moving Beyond the Rabbit's Foot: Superstition and Magical Thinking in Consumer Behavior
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Hamerman, E.
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Association for Consumer Research
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2009
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