| 1 |
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Objective vs. Online Ratings: Are Low Correlations Unexpected and Does It Matter? A Commentary on de Langhe, Fernbach, and Lichtenstein
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Winer, R. S.; Fader, P. S.
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Journal of Consumer Research, Inc., etc.]
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2016
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| 2 |
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Observing Flattery: A Social Comparison Perspective
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Chan, E.; Sengupta, J.
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Journal of Consumer Research, Inc., etc.]
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2013
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| 3 |
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Older Consumers' Disposition of Special Possessions/
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Price, Linda L
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Journal of Consumer Research, Inc., etc.]
|
2000
|
|
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| 4 |
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On the Dangers of Pulling a Fast One: Advertisement Disclaimer Speed, Brand Trust, and Purchase Intention
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Herbst, K.C.; Finkel, E.J.; Allan, D.; Fitzsimons, G.M.
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Journal of Consumer Research, Inc., etc.]
|
2012
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|
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| 5 |
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On the Mental Accounting of Restricted-Use Funds: How Gift Cards Change What People Purchase
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Reinholtz, Nicholas; Bartels, Daniel M.; Parker, Jeffrey R.
|
Journal of Consumer Research, Inc., etc.]
|
2015
|
|
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| 6 |
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On the Persuasiveness of Similar Others: The Role of Mentalizing and the Feeling of Certainty
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Faraji-Rad, Ali; Samuelsen, Bendik M.; Warlop, Luk
|
Journal of Consumer Research, Inc., etc.]
|
2015
|
|
|
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| 7 |
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On the Psychology of Scarcity: When Reminders of Resource Scarcity Promote Selfish (and Generous) Behavior
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Roux, Caroline; Goldsmith, Kelly; Bonezzi, Andrea
|
Journal of Consumer Research, Inc., etc.]
|
2015
|
|
|
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| 8 |
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On the Use of College Students in Social Science Research: Insights from a Second-Order Meta-analysis/
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Peterson, Robert A
|
Journal of Consumer Research, Inc., etc.]
|
2001
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|
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| 9 |
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Optimal Visualization Aids and Temporal Framing for New Products
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Zhao, Min; Dahl, Darren W.; Hoeffler, Steve
|
Journal of Consumer Research, Inc., etc.]
|
2014
|
|
|
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| 10 |
|
Outsourcing Parenthood? How Families Manage Care Assemblages Using Paid Commercial Services
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Epp, Amber M.; Velagaleti, Sunaina R.
|
Journal of Consumer Research, Inc., etc.]
|
2014
|
|
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| 11 |
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Overestimating Others' Willingness to Pay
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Frederick, S.
|
Journal of Consumer Research, Inc., etc.]
|
2012
|
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| 12 |
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Overindividuation in Gift Giving: Shopping for Multiple Recipients Leads Givers to Choose Unique but Less Preferred Gifts
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Steffel, M.; Le Boeuf, R.A.
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Journal of Consumer Research, Inc., etc.]
|
2014
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|
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| 13 |
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The Offer Framing Effect: Choosing Single versus Bundled Offerings Affects Variety Seeking
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Mittelman, Mauricio; Andrade, Eduardo B.; Brendl, C. Miguel
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Journal of Consumer Research, Inc., etc.]
|
2014
|
|
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| 14 |
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The Optimistic Trust Effect: Use of Belief in a Just World to Cope with Decision-Generated Threat
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Wilson, A.E.; Darke, P.R.
|
Journal of Consumer Research, Inc., etc.]
|
2012
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기사
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