충남대학교 외국학술지지원센터

전체 ㅣ A B C D E F G H I J K L M N O P Q R S T U V W X Y Z ㅣ 가 나 다 라 마 바 사 아 자 차 카 타 파 하 기타

검색어[가나다ABC : O]

총 3건 중 3건 출력

1/1 페이지

제한항목: 2013; Institute for operations research and the managemet sciences(INFORMS)

서명: Offering Pharmaceutical Samples: The Role of Physician Learning and Patient Payment Ability Our objective is to find the optimal sampling and detailing plan given the inherent cost-efficiency trade-off between sampling and detailing by incorporating the physician's sample allocation behavior
저자: Bala, R.; Bhardwaj, P.; Chen, Y.
발행처: Institute for operations research and the managemet sciences(INFORMS)
원문제공시작년: 2013
자료유형: 저널기사 원문복사 신청
원문제공마감년

서명: Online Display Advertising: Modeling the Effects of Multiple Creatives and Individual Impression Histories We examine the role of ad creatives in an individual's ad impression history on future ad effectiveness
저자: Braun, M.; Moe, W.W.
발행처: Institute for operations research and the managemet sciences(INFORMS)
원문제공시작년: 2013
자료유형: 저널기사 원문복사 신청
원문제공마감년

서명: Optimizing Retail Assortments We develop a scalable assortment and price optimization method at the store level that leads to substantial increases in category profit
저자: Rooderkerk, R.P.; van Heerde, H.J.; Bijmolt, T.H.A.
발행처: Institute for operations research and the managemet sciences(INFORMS)
원문제공시작년: 2013
자료유형: 저널기사 원문복사 신청
원문제공마감년

임시보관함보기

글로벌메뉴