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Price Perceptions: A Cross-National Study between American and Chinese Young Consumers
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Price Psychology: Advances On Context Effects In Pricing Research
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Price Skimming Paradoxes
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Price Skimming Paradoxes
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Priming Susceptibility: The Role of the Self in Moderating Nonconscious Priming Effects
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Principles of Geometric Accounting. Is Bigger Always Better When It's Free?
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Principles of Geometric Accounting. Is Bigger Always Better When It's Free?
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Principles or Probabilities: When Value Overshadows Expected Value
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Privacy: A Paranoid's View
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Private Label Attitude: Relationships with price and Non-Price Latent Constructs
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Private Labels and Consumer Benefits: The Brazilian Experience
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Private Labels and Consumer Benefits: The Brazilian Experience
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Private Spaces in Public Places: An Exploration of the Concept of Sacred Space in the Context of Public Restrooms
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Probing the Dimensions of the Need for Cognition
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Lord, K. R.; Putrevu, S.
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Association for Consumer Research
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Procedural Priming and Consumer Judgments: Effects on the Impact of Positively and Negatively Valenced Information
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Association for Consumer Research
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Processes and Outcomes of Consumer Interactions within Brand Communities
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Processes Underlying Consumer Valuations and Behavior in Various Auction Mechanisms
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