| 1 |
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Really-Low Involvement Consumer Learning
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Tuan Pham, M.
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ASSOCIATION FOR CONSUMER RESEARCH
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1997
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| 2 |
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Re-assessing the Generalizability from Artificial to Real: Another Look at the Predictive Validity of Conjoint
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Perkins, W. S.
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ASSOCIATION FOR CONSUMER RESEARCH
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1997
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| 3 |
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Recreating the Past for the Present and Future: TransgenerationaI Reproduction and Transfer of Consumption Meanings
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Price, L. L.
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Association for Consumer Research
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1997
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| 4 |
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Relative Influence in Purchase Decision Making: Married, Cohabitating, and Homosexual Couples
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Reiss, M. C.
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ASSOCIATION FOR CONSUMER RESEARCH
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1997
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| 5 |
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Removing Social Desirability Bias with Indirect Questioning: Is the Cure Worse than the Disease?
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Fisher, R. J.;Tellis, G. J.
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Association for Consumer Research
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1997
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| 6 |
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Repositioning Demand Artifacts in Consumer Research
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Perrien, J.
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ASSOCIATION FOR CONSUMER RESEARCH
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1997
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| 7 |
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The Relationship Between Self-Esteem and Latino Consumer Acculturation
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Maldonado, R.;Tansuhaj, P.
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Association for Consumer Research
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1997
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| 8 |
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The Relationship Market Structure-Market Efficiency from a Customer Satisfaction Perspective
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Rego, L. L.
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Association for Consumer Research
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1997
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| 9 |
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The Role of Conversational Norms and Sensitivity to Omissions in Judgement Based on Limited Evidence
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Houghton, D. C.;Kardes, F. R.;Sanbonmatsu, D. M.;Ho, E. A.
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Association for Consumer Research
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1997
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