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221 저널기사 The Role of Regret under Task Difficulty: A Boomerang Effect 미리보기
Passyn, K.; Sujan, M. Association for Consumer Research 2009
222 저널기사 The Role of Regulatory Fit on the Inclination to Forgive or Seek Revenge Against Sellers Following a Product Failure in the Marketplace 미리보기
Roy, R.; Chatterjee, S. Association for Consumer Research 2013
223 저널기사 The Role of Role in Consumers' Responses to Advertising, Sales, and Service Interactions 미리보기
Campbell, M. C Association for Consumer Research 1980
224 저널기사 The Role of Role in Consumers' Responses to Advertising, Sales, and Service Interactions 미리보기
Campbell, M. C. ASSOCIATION FOR CONSUMER RESEARCH 1996
225 저널기사 The Role of Selective Hypothesis Testing in the Overestimation of Price-Quality Correlation 미리보기
Cronley, M. L.; Kellaris, J. J.; Kardes, F. R.; Posavac, S. S. Association for Consumer Research 2001
226 저널기사 The Role of Self-Affirmation in Consumer Persuasion 미리보기
Brinol, P.; Petty, R. E.; Gallardo, I.; DeMarree, K. G. Association for Consumer Research 2006
227 저널기사 The Role of Self-Affirmation in Consumer Persuasion 미리보기
Brinol, P.; Petty, R. E.; Gallardo, I.; DeMarree, K. G. Association for Consumer Research 2006
228 저널기사 The Role of Self in Evaluation of Advertisements with Highly Attractive Models 미리보기
Pillai, R. G.; Whang, Y.-O.; Harris, J. Association for Consumer Research 2006
229 저널기사 The Role of Self in Evaluation of Advertisements with Highly Attractive Models 미리보기
Pillai, R. G.; Whang, Y.-O.; Harris, J. Association for Consumer Research 2006
230 저널기사 The Role of Self-Regulatory Focus, Self-View, and Benefit Focus in Attitudes Toward Organic Brands 미리보기
Kareklas, I.; Carlson, J. Association for Consumer Research 2013
231 저널기사 The Role of Social Comparison for Maximizers and Satisficers: Wanting the Best or Wanting to Be the Best 미리보기
Weaver, K.; Schwarz, N.; Cottone, K.; Daniloski, K. Association for Consumer Research 2009
232 저널기사 The Role of Social Comparison for Maximizers and Satisficers: Wanting the Best or Wanting to Be the Best 미리보기
Weaver, K.; Schwarz, N.; Cottone, K.; Daniloski, K. Association for Consumer Research 2009
233 저널기사 The Role of Symbolic Consumption in Identity Projects: The Case of Fostered Children 미리보기
Hogg, M.K.; Piacentini, M.G.; Hibbert, S. Association for Consumer Research 2009
234 저널기사 The Role of Symbolic Consumption in Identity Projects: The Case of Fostered Children 미리보기
Hogg, M.K.; Piacentini, M.G.; Hibbert, S. Association for Consumer Research 2009
235 저널기사 The Role of the Consumer's Attitudes toward Direct-to-Consumer Advertising of Prescription Drugs on Ad Effectiveness and the Behavior of Consumers and Physicians 미리보기
Herzenstein, M.; Misra, S.; Posavac, S. S. Association for Consumer Research 2005
236 저널기사 The Role of the Family Environment in the Development of Shared Consumption Values: An Intergenerational Study 미리보기
Moore-Shay, E. S Association for Consumer Research 1980
237 저널기사 The Role of the Family Environment in the Development of Shared Consumption Values: An Intergenerational Study 미리보기
Moore-Shay, E. S. ASSOCIATION FOR CONSUMER RESEARCH 1996
238 저널기사 The Role of Uniqueness Motivations in Social Comparison Processes 미리보기
Irmak, C.; Antonuk, B.; Sen, S. Association for Consumer Research 2008
239 저널기사 The Role of Voice Design Features in Effective Self-Service Technologies 미리보기
Wu, J.; Lotz, S.L. Association for Consumer Research 2009
240 저널기사 The Role of Voice Design Features in Effective Self-Service Technologies 미리보기
Wu, J.; Lotz, S.L. Association for Consumer Research 2009
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