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81 저널기사 Strategic Manipulation of University Rankings, the Prestige Effect, and Student University Choice 미리보기
Dearden, James A.; Grewal, Rajdeep; Lilien, Gary L. American Marketing Association] 2019
82 저널기사 Subjective Knowledge in Consumer Financial Decisions 미리보기
Hadar, L.; Sood, S.; Fox, C.R. American Marketing Association] 2013
83 저널기사 Subsistence Marketplaces: Challenges and Opportunities 미리보기
Viswanathan, Madhu; Elaydi, Raed; Gau, Roland; Christensen, Lisa Jones American Marketing Association 2019
84 저널기사 Subsistence Marketplaces: Looking Back, Looking Forward 미리보기
Viswanathan, Madhubalan; Venugopal, Srinivas American Marketing Association 2015
85 저널기사 Successfully Communicating a Cocreated Innovation 미리보기
Wang, Helen Si; Noble, Charles H.; Dahl, Darren W.; Park, Sungho American Marketing Association 2019
86 저널기사 Suppliers Caught in Supermarket Price Wars: Victims or Victors? Insights from a Dutch Price War 미리보기
Sotgiu, Francesca; Gielens, Katrijn American Marketing Association] 2015
87 저널기사 Supplier-Selected Referrals 미리보기
Hada, M.; Grewal, R.; Lilien, G.L. American Marketing Association 2014
88 저널기사 Surcharges Plus Unhealthy Labels Reduce Demand for Unhealthy Menu Items 미리보기
Shah, A.M.; Bettman, J.R.; Ubel, P.A.; Keller, P.A.; Edell, J.A. American Marketing Association] 2014
89 저널기사 Surrendering Information Through the Looking Glass: Transparency, Trust, and Protection 미리보기
Walker, Kristen L. American Marketing Association 2016
90 저널기사 Suspicious Minds: Exploring Neural Processes During Exposure to Deceptive Advertising 미리보기
Craig, A.W.; Loureiro, Y.K.; Wood, S.; Vendemia, J.M.C. American Marketing Association] 2012
91 저널기사 Sustainable Competitive Advantage in Service Industries: A Conceptual Model and Research Propositions 미리보기
Bharadwaj, S. G. AMERICAN MARKETING ASSOCIATION 1993
92 저널기사 Sustainable Export Marketing Strategy Fit and Performance 미리보기
Zeriti, A.; Robson, M.J.; Spyropoulou, S.; Leonidou, C.N. American Marketing Association 2014
93 저널기사 Swayed by the Numbers: The Consequences of Displaying Product Review Attributes 미리보기
Watson, Jared; Ghosh, Anastasiya Pocheptsova; Trusov, Michael American Marketing Association 2018
94 저널기사 Synergistic Effects of Relationship Managers' Social Networks on Sales Performance 미리보기
Gonzalez, G.R.; Claro, D.P.; Palmatier, R.W. American Marketing Association 2014
95 저널기사 The Sales Lead Black Hole: On Sales Reps' Follow-Up of Marketing Leads 미리보기
Sabnis, G.; Chatterjee, S.C.; Grewal, R.; Lilien, G.L. American Marketing Association 2013
96 저널기사 The Second Screen Finally Gets Its Due 미리보기
Mancuso, J.; Stuth, K. American Marketing Association 2012
97 저널기사 The Secret Ingredient Is Me: Customization Prompts Self-Image-Consistent Product Perceptions 미리보기
Klesse, Anne-Kathrin; Cornil, Yann; Dahl, Darren William; Gros, Nina American Marketing Association] 2019
98 저널기사 THE SECRET TO VIRAL SUCCESS What compels online video viewers to share clips with their social networks? 미리보기
McNeal, M. American Marketing Association 2012
99 저널기사 The Seesaw Self: Possessions, Identity (De)activation, and Task Performance 미리보기
Chung, Jaeyeon; Johar, Gita V. American Marketing Association] 2018
100 저널기사 The Self-Expressive Customization of a Product Can Improve Performance 미리보기
Kaiser, Ulrike; Schreier, Martin; Janiszewski, Chris American Marketing Association] 2017
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