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Self-Positivity versus Self-Negativity: Consumers' Reliance on Base Rate and Case Risk in Perceptions of Health Risk
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Association for Consumer Research
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2013
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Self-Referencing: An Examination of Antecedents, Consequences, and Role in Message Processing
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Self-Regulation and Consumer Ethnicity: Resisting Undesirable Eating Temptations
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Moore, D.J.
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2009
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Self-Regulation and Consumer Ethnicity: Resisting Undesirable Eating Temptations
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Association for Consumer Research
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Self-Regulation and Impulsive Spending Patterns
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Association for Consumer Research
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Self-Relevant Brand Alliances: When Do Consumers (Not) Fit?
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Association for Consumer Research
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Self-Relevant Brand Alliances: When Do Consumers (Not) Fit?
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Verrochi, N.; Reed, A.
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Association for Consumer Research
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Self-Report and Behavioral Measures in Product Evaluation and Haptic Information: Is What I Say How I Feel?
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Peck, J.; Childers, T. L.
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Association for Consumer Research
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2005
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Self-Sympathy in the Short-Term: Self-Other Differences in Long-Term Benefits and Short-Term Costs
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Ebert, J. E. J.
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Association for Consumer Research
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2005
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Selling Tragedy: The Commodification of Ground Zero
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Marcoux, J.-S.; Legoux, R.
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Association for Consumer Research
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2005
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Sense vs. Sensibility: An Exploration of the Lived Experience of Camp
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Sensitivity to Gains and Losses in Financial Decision Making: The Ubiquitous Influence of Promotion vs. Prevention Goals
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2001
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Sensory Metaphor and Meanings: Development of a Cross-Sensory Hetrogeneity Index
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Coulter, R.; Chowdhury, T. G.
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Association for Consumer Research
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2006
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Sensory Metaphor and Meanings: Development of a Cross-Sensory Hetrogeneity Index
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Coulter, R.; Chowdhury, T. G.
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Association for Consumer Research
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2006
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Sequencing Promotion and Prevention Features: The Moderating Role of Regulatory Focus
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Chatterjee, S.; Malshe, A.V.; Heath, T.B.
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Association for Consumer Research
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2009
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Sequencing Promotion and Prevention Features: The Moderating Role of Regulatory Focus
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Sequential Phases of Judgment and the Value Representation of Product Alternatives
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Sequential Phases of Judgment and the Value Representation of Product Alternatives
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Services as Social Structures: Consumer Collectives and Transformative Services Research
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