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1 저널기사 The Unexpected Impact of User Manual at the Pre-purchase Stage on Product Evaluation and Purchase Intention: An Exploratory Study 미리보기
Aubert, B.; Trendel, O.; Ray, D. Association for Consumer Research 2009
2 저널기사 The Unexpected Impact of User Manual at the Pre-purchase Stage on Product Evaluation and Purchase Intention: An Exploratory Study 미리보기
Aubert, B.; Trendel, O.; Ray, D. Association for Consumer Research 2009
3 저널기사 Unconscious Information Processing Reduces Information Overload and Increase Product Satisfaction 미리보기
Messner, C.; Waenke, M. Association for Consumer Research 2009
4 저널기사 Unconscious Information Processing Reduces Information Overload and Increase Product Satisfaction 미리보기
Messner, C.; Waenke, M. Association for Consumer Research 2009
5 저널기사 Understanding and Improving Consumer Personal Finances 미리보기
Bolton, L.E.; Bloom, P.; Cohen, J.; Mick, D.G.; Hill, R.P.; Vohs, K.D.; Cheema, A.; Lynch, J.G.; Perry, V.; Zauberman, G. Association for Consumer Research 2009
6 저널기사 Understanding and Improving Consumer Personal Finances 미리보기
Bolton, L.E.; Bloom, P.; Cohen, J.; Mick, D.G.; Hill, R.P.; Vohs, K.D.; Cheema, A.; Lynch, J.G.; Perry, V.; Zauberman, G. Association for Consumer Research 2009
7 저널기사 Understanding Hedonic Misprediction: The Role of Lay Beliefs 미리보기
Ebert, J. Association for Consumer Research 2009
8 저널기사 Understanding Hedonic Misprediction: The Role of Lay Beliefs 미리보기
Ebert, J. Association for Consumer Research 2009
9 저널기사 Understanding Shopping Stress Using Perceived Risk and Cognitive Appraisal Theory: A Synthesis, Elaboration and Application 미리보기
MacNeil, E.; MacIntyre, P. Association for Consumer Research 2009
10 저널기사 Understanding Shopping Stress Using Perceived Risk and Cognitive Appraisal Theory: A Synthesis, Elaboration and Application 미리보기
MacNeil, E.; MacIntyre, P. Association for Consumer Research 2009
11 저널기사 Understanding the Role of Materialism in the Endowment Effect 미리보기
Lens, I.; Pandelaere, M. Association for Consumer Research 2009
12 저널기사 Understanding the Role of Materialism in the Endowment Effect 미리보기
Lens, I.; Pandelaere, M. Association for Consumer Research 2009
13 저널기사 Understanding Why Temporally Myopic People Have More Credit Card Debt: Two Complementary Explanations 미리보기
Kees, J.; Joireman, J.; Sprott, D. Association for Consumer Research 2009
14 저널기사 Understanding Why Temporally Myopic People Have More Credit Card Debt: Two Complementary Explanations 미리보기
Kees, J.; Joireman, J.; Sprott, D. Association for Consumer Research 2009
15 저널기사 Understand the Role of Hybrid-level Country of Origin in Consumers' Product Evaluations 미리보기
Patara, Y.; Monroe, K.B. Association for Consumer Research 2009
16 저널기사 Understand the Role of Hybrid-level Country of Origin in Consumers' Product Evaluations 미리보기
Patara, Y.; Monroe, K.B. Association for Consumer Research 2009
17 저널기사 Under the Cover of Alcohol: The Impact of Alcohol Consumption and Preventive Media on Intentions to Engage in Deviant Behavior 미리보기
Dogerlioglu-Demir, K.; Ehrich, K.; Muehling, D. Association for Consumer Research 2009
18 저널기사 Under the Cover of Alcohol: The Impact of Alcohol Consumption and Preventive Media on Intentions to Engage in Deviant Behavior 미리보기
Dogerlioglu-Demir, K.; Ehrich, K.; Muehling, D. Association for Consumer Research 2009
19 저널기사 Unexpected Benefits of Being Less Rather Than More Similar: The Influence of Consumer Mindset and Brand Presence on Copycat Evaluation 미리보기
van Horen, F.; Pieters, R.; Stapel, D.A. Association for Consumer Research 2009
20 저널기사 Unexpected Benefits of Being Less Rather Than More Similar: The Influence of Consumer Mindset and Brand Presence on Copycat Evaluation 미리보기
van Horen, F.; Pieters, R.; Stapel, D.A. Association for Consumer Research 2009
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