| 1 |
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The Underwater Consumer: The Psychology of Personal Debt
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Meyer, R.; Johnson, E.
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Association for Consumer Research
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2013
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| 2 |
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Uh-Oh, This Might Hurt Our Bottom Line: Consumer and Company Reactions to Product Harm Crises
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Goss, R.J.; Silvera, D.H.; Laufer, D.; Gillespie, K.; Arsena, A.
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Association for Consumer Research
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2013
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| 3 |
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Understanding Design Elements in Bundles
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Belisle, D.; Bodur, H.O.
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Association for Consumer Research
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2013
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| 4 |
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Understanding Sustainable Decision-Making of Young Consumers
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Speidel, S.; Marchand, A.
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Association for Consumer Research
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2013
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| 5 |
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Unfair or Unfavorable? Social Comparisons, Attributions of Responsibility and the Spontaneous Activation of (Un)Fairness Concerns
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Ashworth, L.; McShane, L.; Davis, S.
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Association for Consumer Research
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2013
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| 6 |
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Until Death Do Us Part: Consumer Response to Brand Elimination
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Hart, K.
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Association for Consumer Research
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2013
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| 7 |
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Unveiling the Underlying Mechanism for the Matching Effect between Construal Levels and Message Frames: How and Why Do Matches between Gain versus Loss Frames and Construal Levels Enhance Persuasion?
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Lee, Y.; Wang, J.; Cole, C.A.
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Association for Consumer Research
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2013
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| 8 |
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Using Self-Perceived Age and the List of Values to Study Older Consumer in 4 Nations
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Kohlbacher, F.; Sudbury, L.; Hofmeister, A.
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Association for Consumer Research
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2013
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